Sr. Product Marketing Manager

Openprise; San Mateo (CA); Hybrid; USD 170,000 - 190,000; Full time

Job summary

Openprise in San Mateo, CA is hiring a senior product marketing manager to shape positioning and drive strategy across GTM. You will translate complex platform capabilities into clear narratives that differentiate Openprise in a crowded market.

Reporting to the CMO, you’ll lead product marketing, collaborate with product, sales, and demand gen, own the GTM plan, launches, and enablement. This hybrid role requires office presence in San Mateo three days a week.

Qualifications

• 5+ years in product marketing at a B2B SaaS company selling to technical/operational buyers.
• Proven ability to translate complex products into differentiated positioning.
• Strong strategic planning and hands-on execution skills.

Responsibilities

• Define and own Openprise positioning for key buyer personas across core use cases.
• Translate complex platform capabilities into clear narratives.
• Monitor competitive landscape and prepare enablement materials for sales.
• Lead product launches and feature releases with cross-functional teams.
• Own GTM plan from messaging framework to launch assets and post-launch metrics.
• Build decks, one-pagers, talk tracks, and ROI tools to shorten sales cycles and train sales.

Skills

Product marketing

B2B SaaS

Cross-functional collaboration

Strategic planning

Execution

Education

MBA or advanced degree

Job description

About Openprise

Openprise is the Ops and AI orchestration platform for modern GTM teams. We help go-to-market teams clean, enrich, and activate their data so automation and AI actually work at scale.

About The Role

Openprise is the AI and data automation platform behind some of the world's most efficient revenue operations teams. We're looking for a senior product marketing manager who thrives at the intersection of strategy and execution. Someone who can shape how we position our platform in a crowded market and then roll up their sleeves to make it happen.

In this role, you will lead the product marketing function and report to the CMO. This is a high-visibility role with direct influence over the activities and programs that drive pipeline and revenue. You'll work closely with product, sales, and demand gen to bring our story to market in a way that resonates with RevOps, MarketingOps, and SalesOps leaders.

THIS IS A HYBRID POSITION. THE POSITION IS BASED IN SAN MATEO, CA. QUALIFIED CANDIDATES MUST BE ABLE TO COMMUTE TO OUR OFFICE AT LEAST THREE TIMES A WEEK.

Responsibilities

• Define and own Openprise's positioning for key buyer personas across our core use cases
• Translate complex platform capabilities into clear, compelling narratives that differentiate Openprise in the market
• Monitor the competitive landscape and create materials and training to help our sales team win
• Lead product launches and new feature releases, coordinating across product, sales, and marketing
• Own the GTM plan: from the messaging framework to launch day assets to post-launch measurement
• Build the decks, one-pagers, talk tracks, and ROI tools that shorten sales cycles and improve win rates. Train the Sales team on new initiatives and campaigns
• Partner closely with sales leadership to identify gaps and keep enablement materials up to date
• Develop a deep understanding of customer use cases, pain points, and buying journeys, and assist in developing compelling case studies, proof points, and reference programs in partnership with customer success
• Ensure Openprise is well-represented in reports, reviews, and industry conversations
• Gather and synthesize buyer and customer insights to inform messaging, product direction, and campaign strategy

Requirements

• 5+ years in product marketing, ideally at a B2B SaaS company selling to technical or operational buyers
• Proven track record of translating complex products into crisp, differentiated positioning
• Equally strong at strategic planning and hands‑on execution — you don’t wait for someone else to write the first draft
• Strong cross‑functional collaborator with the ability to influence and drive action
• Experience in the RevOps, MarketingOps, or data/analytics space is a significant plus
• Outstanding written and verbal communication skills
• MBA or advanced business/technical degree desired, but not required

Base Salary - $170,000 - $190,000 - will be determined based on experience.