Sr. Product Marketing Manager

Openprise; San Mateo (CA); Hybrid; USD 145,000 - 160,000; Full time

Job summary

Openprise is looking for a Senior Product Marketing Manager to lead their product marketing function from their office in San Mateo, CA. This hybrid position demands strong strategic planning and hands-on execution skills, along with 5+ years of B2B SaaS marketing experience.

The ideal candidate will define positioning for buyer personas, drive product launches, and collaborate cross-functionally to enhance product narratives. The salary range for this position is between $145,000 and $160,000, reflecting experience.

Qualifications

• 5+ years in product marketing at a B2B SaaS company.
• Proven track record in product positioning.
• Ability to drive strategic actions independently.

Responsibilities

• Define and own Openprise's positioning for key buyer personas.
• Translate platform capabilities into compelling narratives.
• Lead product launches and coordinate with teams.

Skills

Product marketing expertise

Strategic planning

Cross-functional collaboration

Strong communication skills

Education

MBA or advanced business/technical degree

Job description

About Openprise

Openprise is the Ops and AI orchestration platform for modern GTM teams. We help go-to-market teams clean, enrich, and activate their data so automation and AI actually work at scale.

We’re building a brand that’s community‑oriented and shows up smart, creative, and a little unexpected.

That’s where you come in.

About the Role

Openprise is the AI and data automation platform behind some of the world's most efficient revenue operations teams. We're looking for a senior product marketing manager who thrives at the intersection of strategy and execution. Someone who can shape how we position our platform in a crowded market and then roll up their sleeves to make it happen.

In this role, you will lead the product marketing function and report to the CMO. This is a high‑visibility role with direct influence over the activities and programs that drive pipeline and revenue. You'll work closely with product, sales, and demand gen to bring our story to market in a way that resonates with RevOps, MarketingOps, and SalesOps leaders.

THIS IS A HYBRID POSITION. THE POSITION IS BASED IN SAN MATEO, CA. QUALIFIED CANDIDATES MUST BE ABLE TO COMMUTE TO OUR OFFICE AT LEAST TWICE A WEEK.

Responsibilities

• Define and own Openprise's positioning for key buyer personas across our core use cases.
• Translate complex platform capabilities into clear, compelling narratives that differentiate Openprise in the market.
• Monitor the competitive landscape and create materials and training to help our sales team win.
• Lead product launches and new feature releases, coordinating across product, sales, and marketing.
• Own the GTM plan: from the messaging framework to launch day assets to post‑launch measurement.
• Build the decks, one‑pagers, talk tracks, and ROI tools that shorten sales cycles and improve win rates. Train the Sales team on new initiatives and campaigns.
• Partner closely with sales leadership to identify gaps and keep enablement materials up to date.
• Develop a deep understanding of customer use cases, pain points, and buying journeys, and assist in developing compelling case studies, proof points, and reference programs in partnership with customer success.
• Ensure Openprise is well‑represented in reports, reviews, and industry conversations.
• Gather and synthesize buyer and customer insights to inform messaging, product direction, and campaign strategy.

Requirements

• 5+ years in product marketing, ideally at a B2B SaaS company selling to technical or operational buyers.
• Proven track record of translating complex products into crisp, differentiated positioning.
• Equally strong at strategic planning and hands‑on execution — you don’t wait for someone else to write the first draft.
• Strong cross‑functional collaborator with the ability to influence and drive action.
• Experience in the RevOps, MarketingOps, or data/analytics space is a significant plus.
• Outstanding written and verbal communication skills.
• MBA or advanced business/technical degree desired, but not required.

Base Salary - $145,000 - $160,000 - will be determined based on experience. #LI-hybrid