Sr. Product Manager

Barrington James; Cambridge (MA); Hybrid; USD 150,000 - 185,000; Full time

Job summary

Barrington James partners with a leading global biopharmaceutical company to shape the patient-facing marketing ecosystem, spanning strategy, messaging, creative development, execution, measurement, and optimization within a high-priority franchise.

Based in Cambridge, MA, this hybrid role (2-3 days onsite) offers a base of $150K-185K plus 20% STIP and a $35K LTIP, with significant cross-functional exposure and the opportunity to lead high-visibility initiatives in a fast-paced commercial

Qualifications

• 5+ years of progressive experience in marketing or related commercial function.
• Ability to manage multiple priorities and stakeholders across projects.
• Excellent communication, organizational and project leadership skills.
• Comfortable leading without authority and driving cross-functional alignment.
• High ownership, urgency, resilience in a fast-paced environment.
• Experience with patient-facing marketing and DTC initiatives is a plus.

Responsibilities

• Lead the development and integration of patient-facing marketing assets and campaigns across the consumer ecosystem.
• Support strategic development and execution of patient-centric messaging and DTC initiatives across channels.
• Ensure consumer campaigns align with broader brand strategy and HCP initiatives.
• Develop creative briefs and oversee agencies through execution, timelines, budgets, and deliverables.
• Partner with Insights & Analytics to translate patient research and data into actionable marketing strategies.
• Navigate promotional materials through Medical, Legal & Regulatory (MLR) review and approval.
• Lead key Brand Planning workstreams from ideation through execution and performance measurement.
• Influence and collaborate across Brand, Insights, Medical, Legal, Regulatory, agencies, and other key stakeholders.

Skills

5+ years marketing

Cross-functional collaboration

Project leadership

Strategic messaging

AI tools experience

Tools

AI tools

Job description

Join the Consumer Marketing organization of a leading global biopharmaceutical company supporting a high-priority franchise within the organization.

This role will play a key part in shaping the patient-facing marketing ecosystem, from strategy and messaging through creative development, execution, measurement, and optimization. You'll have significant cross-functional exposure and the opportunity to lead high-visibility initiatives within a fast-paced commercial organization.

Location: Cambridge, MA | Hybrid: 2-3 days onsite

Compensation: $150K-185K base + 20% STIP + $35K LTIP

Key Responsibilities

• Lead the development and integration of patient-facing marketing assets and campaigns across the consumer ecosystem.
• Support strategic development and execution of patient-centric messaging and DTC initiatives across channels.
• Ensure consumer campaigns align with broader brand strategy and HCP initiatives.
• Develop creative briefs and oversee agencies through execution, timelines, budgets, and deliverables.
• Partner with Insights & Analytics to translate patient research and data into actionable marketing strategies.
• Navigate promotional materials through Medical, Legal & Regulatory (MLR) review and approval.
• Lead key Brand Planning workstreams from ideation through execution and performance measurement.
• Influence and collaborate across Brand, Insights, Medical, Legal, Regulatory, agencies, and other key stakeholders.

What We're Looking For

• 5+ years of progressive experience in marketing, sales, patient services, insights, or a related commercial function.
• Strong ability to manage multiple priorities, stakeholders, timelines, and competing business needs.
• Excellent communication, organizational, and project leadership skills.
• Comfortable leading without authority and driving alignment across cross-functional teams.
• High ownership, urgency, resilience, and ability to thrive in a fast-paced environment.
• Strong collaboration and judgment, with the ability to know when to elevate or ask for support.

Preferred

• Pharmaceutical commercial marketing or sales experience.
• Experience within IBD, Crohn's Disease, Ulcerative Colitis, or a related therapeutic area.
• Experience working through promotional/MLR processes.
• Experience leveraging AI tools to improve marketing efficiency, innovation, or execution.