Sr. Marketing Performance Analyst (Contract)

Rozgoo; United States; Remote; USD 90,000 - 130,000; Part time

Job summary

Cohere is seeking a senior Marketing Performance Analyst for a 3-month fixed-term contract. You will analyze marketing performance across paid, earned, and owned media, partner with leadership on planning, and deliver dashboards for executive reviews.

Strong SQL/Python, AI analytics tools, and experience with Marketo, Salesforce, and GA4 are essential. You will support omni-channel campaigns, optimize attribution, and present data-driven recommendations to stakeholders in a fast-growing B2B

Qualifications

• Bachelor's or Master’s in a technical field required.
• 5+ years analytics experience supporting GTM in hyper-growth B2B.
• Advanced SQL and Python; AI tools for data analysis and automation.

Responsibilities

• Analyze marketing performance across paid, earned, and owned media.
• Support planning initiatives and establish performance targets.
• Prepare weekly, monthly, quarterly, and annual reviews with execs.
• Optimize lead scoring and attribution reporting; validate models.
• Design dashboards and reports for actionable insights.

Skills

SQL

Python

AI tools

Data analysis

Storytelling

Presentation

Education

Bachelor's/Master’s in CS/Data Science/Statistics/Engineering/Mathematics

Tools

Marketo

Salesforce

GA4

BigQuery

Looker

CDP (Segment, Hightouch)

Job description

Who are we? Cohere is the leading security-first enterprise AI company. We build cutting-edge foundation AI models and end-to-end products that are designed to solve real-world business problems. We’re training and deploying frontier models for enterprises who are building AI systems. We believe that our work is instrumental to the widespread adoption of AI and we are looking for folks that want to be part of that. We obsess over what we build. Each one of us is responsible for contributing to increasing the capabilities of our models and the value they drive for our customers. Cohere is a team of researchers, engineers, designers, and more, who are all passionate about their craft. We are a global technology company co-headquartered in Toronto and San Francisco, with key offices in London, New York City, Montreal, Seoul, Germany and Paris. Join us!

Location: Remote/Hybrid

Duration : 3-month fixed-term contract

Team: Marketing Operations

Position Overview We are seeking a senior-level Marketing Performance Analyst to join our team on a contract basis to support Marketing Financial Performance Analytics.

Key Responsibilities

• Analyze marketing performance across paid, earned, and owned media campaigns, tracking full-funnel metrics from awareness to revenue
• Partner with leadership to support strategic planning initiatives and establish performance targets
• Manage ad hoc analytics requests and prepare for weekly, monthly, quarterly, and annual business reviews, including executive and Board presentations
• Optimize lead scoring models and attribution reporting, conducting rigorous model validations
• Design and build interactive dashboards and reports to deliver actionable insights and data-driven recommendations
• Support Lead Flow and PipeGen reviews by creating comprehensive dashboards for closed-loop marketing reporting
• Enhance customer journey optimization through omni-channel campaign activation, A/B testing, and single-channel recommendations

Required Qualifications

• Bachelor's/Master’s degree in a technical field (e.g., Computer Science, Data Science, Statistics, Engineering, Mathematics)
• 5+ years of deep analytics experience supporting GTM teams (Marketing and/or Sales) in hyper-growth B2B environments
• Advanced SQL and Python programming skills; experience with AI tools for data analysis and automation
• Platform Proficiency: Marketo, Salesforce, GA4, BigQuery, Looker, CDP (Segment, Hightouch); Paid and Social Media Platforms; certifications preferred
• Cross-Functional Collaboration: Proven ability working with Operations, Finance, Product, Engineering, Sales, and Marketing teams
• Communication Excellence: Strong storytelling abilities to translate complex data into clear business insights and recommendations
• Presentation Skills: Comfortable presenting to executives and stakeholders at all organizational levels using Google Slides, PowerPoint, or similar tools
• Deep understanding of PLG (Product-Led Growth), SLG (Sales-Led Growth), and Closed Loop Marketing frameworks