Sr Marketing Manager

Thermo Fisher Scientific; Pleasanton (CA); On-site; USD 118,000 - 170,000; Full time

Job summary

A leading company in scientific innovation seeks a Sr Marketing Manager in Pleasanton, California. This role focuses on developing marketing strategies for semiconductor products, driving demand generation, and collaborating across teams. The ideal candidate will have a strong background in marketing and scientific content creation, with a collaborative approach to problem-solving. Competitive remuneration and comprehensive benefits are offered.

Benefits

Healthcare

Annual incentive plan bonus

Employee assistance programs

Tuition reimbursement

Paid time off

Retirement savings programs

Stock Purchase Plan

Qualifications

• 3+ years experience developing marketing plans for scientific research products.
• Experience writing technical scientific content.

Responsibilities

• Develop and deliver marketing strategies aligned with business goals.
• Drive demand generation and generate high-quality marketing leads.
• Monitor marketing activity efficiency and report on metrics.

Skills

Communication

Analytical

Project Management

Problem Solving

Education

Bachelor’s degree in marketing

Bachelor’s degree in engineering

Job description

As part of the Thermo Fisher Scientific team, you’ll discover meaningful work that makes a positive impact on a global scale. Join our colleagues in bringing our Mission to life every single day to enable our customers to make the world healthier, cleaner and safer. We provide our global teams with the resources needed to achieve individual career goals while helping to take science a step beyond by developing solutions for some of the world’s toughest challenges, like protecting the environment, making sure our food is safe or helping find cures for cancer.

Discover Impactful Work

The Semiconductor Business Unit provides solutions for customers in pathfinding, yield learning, and failure analysis of semiconductor processes and manufacturing. As a member of this team, you will work with customers on the forefront of semiconductor innovation as they develop and characterize the processes that will lead to the technologies of tomorrow.

A Day in the Life

• Work at both the strategic and tactical levels to shape overall marketing strategy, identify new customer engagement opportunities, measure and optimize campaigns, develop new tactics, and solve problems.
• Develop and deliver marketing strategies, tactics, and results that align with program, product, and business goals.
• Drive demand generation and generate high-quality marketing qualified leads for the sales development team by driving tactical marketing plans for new and existing portfolio products and market segments.
• Monitor targets and dashboards to measure the efficiency of marketing activities, regularly report on metrics, and adjust tactics to improve performance.
• Handle marketing activities within the agreed budget, including budget accruals, while collaborating with the finance team.
• Serve as the main point of contact between the Semiconductor BU marketing and Divisional Marketing teams, coordinating projects, ensuring the quality of tactics, and facilitating effective communication.
• Lead annual marketing planning and execution processes.
• Develop and implement internal marketing programs to raise awareness and provide easy access to up-to-date content and collateral for the sales and BU teams.

Keys to Success

Education

• Bachelor’s degree in marketing, engineering or related field.

Experience

• 3+ years employment experience developing and driving marketing plans, preferably for scientific research products.
• Experience writing technical scientific content with ability to develop messaging for sales and customer facing materials.

Knowledge, Skills and Abilities

• Ability to translate technical content into easy-to-understand customer facing language.
• Knowledge of the following key proficiencies : semiconductor market and capital equipment knowledge, multi-channel lead generation, channels-to-market, segmentation, demand / lead generation strategies, value proposition, content strategy / marketing, and marketing program development and execution
• Communication, analytical, project management and planning skills.
• Ability to handle complexity of product lines with distinct go to market strategies.
• Collaborative approach to developing and sharing strategy, tactics, and analytics. A strong record of building alignment in cross-functional teams.
• Strong problem-solving, analytical and execution skills.
• Travel up to 25% may be required.

We offer competitive remuneration, annual incentive plan bonus, healthcare, and a range of employee benefits. Thermo Fisher Scientific offers employment with an innovative, forward-thinking organization, and outstanding career and development prospects. We offer an exciting company culture that stands for integrity, intensity, involvement, and innovation!

Compensation and Benefits

The salary range estimated for this position based in Oregon is $118,–$170,

This position may also be eligible to receive a variable annual bonus based on company, team, and / or individual performance results in accordance with company policy. We offer a comprehensive Total Rewards package that our colleagues and their families can count on, which includes :

A choice of national medical and dental plans, and a national vision plan, including health incentive programs

Employee assistance and family support programs, including commuter benefits and tuition reimbursement

At least 120 hours paid time off (PTO), 10 paid holidays annually, paid parental leave (3 weeks for bonding and 8 weeks for caregiver leave), accident and life insurance, and short- and long-term disability in accordance with company policy

Retirement and savings programs, such as our competitive 401(k) retirement savings plan

Employees’ Stock Purchase Plan (ESPP) offers eligible colleagues the opportunity to purchase company stock at a discount

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Sr Marketing Manager • Pleasanton, California, United States of America