Sr. Marketing Analytics Manager

Traveltechessentialist; San Francisco (CA); On-site; USD 105,450 - 234,400; Full time

Benefits offered by this job

Healthcare coverage

Flexible time off

Paid parental leave

Job summary

Traveltechessentialist is seeking a Sr. Marketing Analytics Manager in San Francisco. You will lead marketing analytics initiatives, manage senior stakeholders, and enhance data-driven decision-making processes.

The ideal candidate has 6-8 years of experience in data analytics, strong SQL skills, and expertise in marketing attribution models. This role offers a dynamic work environment where you can influence the strategic direction of marketing efforts.

We provide a competitive pay range between $105,450 – $234,400 USD and comprehensive benefits to support your well-being.

Qualifications

• 6-8 years of quantitative experience in Marketing & Data Analytics or related fields.
• 2-3 years of people management experience.
• Expert level SQL skills with data modeling experience.

Responsibilities

• Lead cross-functional projects and manage senior marketing stakeholders.
• Build and maintain dashboards to track campaign performance.
• Conduct analyses on campaign effectiveness and audience segmentation.

Skills

Marketing & Data Analytics

People Management

Google Sheets

SQL

Salesforce

Tools

DBT

GitHub

Marketo

GA4

Amplitude

Job description

As a Sr. Marketing Analytics Manager, you will be responsible for independently leading cross functional projects and managing senior marketing stakeholders. The ideal candidate will have a deep understanding of marketing and revenue analytics and be able to effectively communicate complex data to key stakeholders. We are looking for someone comfortable operating at a high pace of change that matches the speed of our business.

What You’ll Do:

Build & Maintain Marketing Analytics Infrastructure

• Build and maintain dashboards and reports that track pipeline, campaign performance, funnel conversion, and ROI.
• Create business and technical requirements and documentation and lead marketing team’s enablement.
• Develop and maintain attribution models, lead scoring logic, and funnel stage definitions in partnership with MOps.
• Establish and enforce data governance standards for the marketing organization to ensure that Finance, Sales, and Marketing are aligned on a single source of truth.
• Ensure data quality and integrity across marketing data sources; troubleshoot discrepancies and build validation checks.

Deliver Actionable Analysis & Insights

• Conduct deep‑dive analyses on campaign effectiveness, channel mix, audience segmentation, and pipeline contribution.
• Build cohort analyses, regression models, or predictive models to identify what drives conversion and retention across marketing‑sourced pipeline.
• Create weekly, monthly and quarterly performance reports for marketing leadership, including executive‑ready summaries with clear takeaways.
• Serve as a strategic partner to marketing leaders, proactively diagnosing business health and prescribing specific operational interventions without waiting for top‑down direction.
• You will go beyond "what happened" to determine "why it happened" and "what we should do next."

Support Planning & Performance Management

• Leverage reverse funnel approach to build the Inbound demand model in collaboration with the Demand Gen and Finance teams.
• Build baseline targets and set campaign targets.

Collaborate Across Teams

• Lead cross‑functional projects to develop and implement new marketing initiatives.
• Drive the adoption of self‑service analytics by designing intuitive reporting environments that allow business teams to answer their own questions at scale.

What We’re Looking For:

• 6‑8 years of quantitative experience in Marketing & Data Analytics, Business Operations, or Management Consulting with 2‑3 years of people management experience.
• Experienced working in a B2B business supporting CMO, Digital and Field Marketing teams.
• Built multi‑touch attribution, predictive, and demand gen models.
• Exceptional attention to detail (you pride yourself on this).
• A self‑directed mindset with the ability to ruthlessly prioritize workstreams and navigate unstructured business problems with minimal supervision.
• Expertise in translating complex analyses into concise, executive‑level narratives that drive immediate strategic decisions.
• Proficient in Google Sheets, including advanced formulas, pivot tables, vlookup, data validation, conditional formatting and scripting.
• Expert level SQL skills; capable of data modeling from scratch using DBT/GitHub (ideally 2+ years of experience building net new data models).
• Experience with Salesforce, Marketo, GA4, Amplitude, Thoughtspot, SLG & PLG GTM Strategies and API management.

Pay Range

The posted pay range represents the anticipated low and high end of the compensation for this position and is subject to change based on business need. To determine a successful candidate’s starting pay, we carefully consider a variety of factors, including primary work location, an evaluation of the candidate’s skills and experience, market demands, and internal parity.

For roles with on‑target‑earnings (OTE), the pay range includes both base salary and target incentive compensation. Target incentive compensation for some roles may include a ramping draw period. Compensation is higher for those who exceed targets. Candidates may receive more information from the recruiter.

Pay Range: $105,450 – $234,400 USD

Our Benefits

Navan offers a comprehensive benefits program designed to support your well‑being, financial security, and life outside of work. Our benefits, thoughtfully tailored by country to meet local needs, include healthcare coverage, insurance offerings, and wellness resources for you and your family. We support long‑term financial growth through retirement savings programs and opportunities to participate in our equity plans, so you can share in Navan’s success. To promote balance, we offer flexible time off, country‑specific holidays, and paid parental leave for all new parents. Additional benefits include connectivity and commuting support (applies to select locations), mental health resources, and exclusive travel‑related perks. Wherever you’re based, our benefits evolve with you.

Equal Opportunity

Navan is an equal opportunity employer. We make all employment decisions based solely on merit. We provide equal employment opportunity to all applicants and employees without discrimination on the bases of race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We prohibit any such discrimination or harassment. This policy applies to all terms and conditions of employment, including hiring.

Accommodations

Navan complies with the Americans with Disabilities Act (ADA), as amended by the ADA Amendments Act, and all applicable state or local law. Navan will reasonably accommodate qualified individuals with a disability in connection with applications for employment as required by law. If you need any assistance or accommodations due to a disability, you are welcome to email us at talent‑[e-mail].