Sr. Manager - SEO & eCommerce (Remote)

First American Financial; United States; Remote; USD 99,000 - 133,000; Full time

Job summary

First American Home Warranty is looking for a results-driven SEO practitioner to enhance its online presence through innovative strategies. The ideal candidate will have extensive experience in both on-page and off-page SEO, focusing on improving organic visibility and driving traffic. Join a supportive and inclusive environment that values diversity and innovation, as you work collaboratively to optimize site health, performance, and search rankings.

Benefits

Comprehensive benefits package

Medical, dental, vision coverage

401k and employee stock purchase plan

PTO/paid sick leave

Qualifications

• 5+ years of experience in SEO-focused roles.
• Demonstrated track record of improving organic traffic.
• Strong analytical skills and a data-first mindset.

Responsibilities

• Develop and implement comprehensive SEO strategies.
• Monitor site performance and evaluate SEO effectiveness.
• Conduct keyword research to optimize content.

Skills

SEO

Keyword Research

Link Building

Web Analytics

Technical SEO

Education

Bachelor's degree

Advanced degree preferred

Tools

Google Search Console

Google Analytics

SEMrush

Screaming Frog

Moz

Crownpeak CMS

Job description

Who We Are

Join a team that puts its People First! As a member of First American’s family of companies, First American Home Warranty offers a wide range of home warranty products and services to home sellers, buyers and agents. Since 1889, First American (NYSE: FAF) has held an unwavering belief in its people. They are passionate about what they do, and we are equally passionate about fostering an environment where all feel welcome, supported, and empowered to be innovative and reach their full potential. Our inclusive, people-first culture has earned our company numerous accolades, including being named to the Fortune 100 Best Companies to Work For list for ten consecutive years. We have also earned awards as a best place to work for women, diversity and LGBTQ+ employees, and have been included on more than 50 regional best places to work lists. First American will always strive to be a great place to work, for all. For more information, please visit www.careers.firstam.com.

What We Do

First American Home Warranty is seeking a results-driven SEO practitioner to join our growing team. In this role, you'll be responsible for developing and executing strategies that boost our organic visibility, grow website traffic, and improve content performance. You'll play a key role in shaping our search presence through technical SEO, content optimization, and data-driven decision-making.

The ideal candidate has deep knowledge of on-page and off-page SEO, advanced keyword research, link building, and web analytics and knows how to turn strategy into impact

What You'll Do

• Develop and implement comprehensive SEO strategies aligned with business goals.
• Monitor site performance, traffic, and keyword rankings to evaluate SEO effectiveness and inform optimization efforts.
• Conduct keyword research to uncover growth opportunities and partner with the content team to create and optimize high-quality, search-friendly content.
• Identify and address technical SEO issues, collaborating with internal and external web development teams to enhance site health and performance.
• Perform regular SEO audits and competitive analyses to identify opportunities and maintain a competitive edge.
• Report on key SEO metrics including traffic, rankings, leads, and conversions.
• Stay up to date with the latest SEO trends, tools, and best practices, bringing fresh ideas and innovation to the team.

What You'll Bring

• Bachelor’s degree or equivalent combination of education and experience; advanced degree preferred
• 5+ years of experience in an SEO-focused role with a demonstrated track record of improving organic traffic and search rankings.
• Proficiency in SEO tools and platforms such as Google Search Console, Google Analytics, SEMrush, Screaming Frog, and Moz.
• Experience with Crownpeak CMS is a plus.
• Strong analytical skills and a data-first mindset, with the ability to translate insights into actionable strategies.
• Excellent communication and collaboration skills, with experience working across teams including content, marketing, and development.

Salary Range

$99,675 - $132,875

This hiring range is a reasonable estimate of the base pay range for this position at the time of posting. Pay is based on a number of factors which may include job-related knowledge, skills, experience, business requirements and geographic location.

What We Offer

By choice, we don’t simply accept individuality – we embrace it, we support it, and we thrive on it! Our People First Culture celebrates diversity, equity and inclusion not simply because it’s the right thing to do, but also because it’s the key to our success. We are proud to foster an authentic and inclusive workplace For All. You are free and encouraged to bring your entire, unique self to work. First American is an equal opportunity employer in every sense of the term.

** Note that the following statements only apply to candidates who will be working from an unincorporated area within Los Angeles County. **

First American will consider for employment all qualified applicants, including those with arrest or conviction records, in a manner consistent with the requirements of applicable state and local laws (e.g., the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act).

First American intends to conduct a review of an applicant’s criminal history in connection with a conditional offer. First American reasonably believes that a criminal history may have a direct, adverse and negative relationship with the following material job duties for this position potentially resulting in the withdrawal of the conditional offer of employment: handling of confidential, proprietary or trade secret information belonging to First American or its customers, administrating or facilitating financial transactions, and the ability to meet customer-imposed criminal history requirements.

Based on eligibility, First American offers a comprehensive benefits package including medical, dental, vision, 401k, PTO/paid sick leave and other great benefits like an employee stock purchase plan.

About the company

In June 2010, First American Financial Corporation was established when First American split its businesses to create First American Financial Corporation which provides title and settlement services to the real estate and mortgage industry, and CoreLo...

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