Sr. Manager, Key Accounts: Allied Beverage Group

Wines Worldwide Directory; Elizabeth (NJ); On-site; USD 100,000 - 110,000; Full time

Benefits offered by this job

Medical insurance

Dental insurance

Vision insurance

401(k) match

Life insurance

Long-term disability

Flexible spending account

Employee assistance program

Pet insurance

Job summary

Allied Beverage Group seeks a Sr. Manager, Key Accounts in Elizabeth, NJ to lead strategic national retail accounts. The role focuses on account plans, distribution growth, and performance tracking.

A Bachelor's degree or equivalent experience is required, with 4–6 years in sales/account management; beverage industry experience is preferred. The position carries full-time status, with a pay range of $100,000–$110,000 and discretionary bonus eligibility.

Qualifications

• Bachelor's degree or equivalent experience required.
• Experience in sales, account management, KPI execution, and pricing/promotional work preferred.
• Beverage or alcohol industry experience is a plus.

Responsibilities

• Develop account business plans and track volume, revenue, and market-share targets.
• Expand distribution for priority and innovation brands.
• Oversee retail execution including shelf placement, displays, and POS activation.
• Lead and mentor merchandisers; conduct weekly meetings.
• Coordinate with Key Sales Leads, Sales VPs, Directors, and field teams.

Skills

Account management

Sales planning

KPI execution

Pricing strategy

Promotional planning

Cross-functional collaboration

Presentation skills

CRM experience

Microsoft Office

Driver experience

Education

Bachelor's degree or equivalent experience

Tools

CRM software

Job description

• Sr. Manager, Key Accounts: Allied Beverage Group

Sr. Manager, Key Accounts: Allied Beverage Group

Start Date09/04/2026

105000 Full-Time

Allied Beverage Group's key accounts and strategy role manages strategic and national retail accounts from Elizabeth, New Jersey . The full-time position pays $100,000 to $110,000, depending on experience, education, and skillset. The role also carries discretionary bonus eligibility.

The manager develops account business plans, tracks volume, revenue, and market-share targets, and expands distribution for priority and innovation brands. Retail execution covers shelf placement, displays, cold box presence, point-of-sale activation, and merchandising standards. A bachelor's degree or equivalent experience is required. Four to six years of relevant sales, account management, sales planning, and KPI execution experience is required, while beverage or alcohol industry experience is preferred.

• Role: Sr. Manager, Key Accounts & Strategy

Applicants will need a resume that shows account management, sales planning, KPI execution, and pricing or promotional work. The selection process also needs to account for independent prioritization, presentation skills, cross-functional collaboration, and regular work with sales representatives and buyers.

Account Plans And Retail Execution

The manager creates account-specific strategies for major retail customers and serves as the primary contact for those relationships. Business plans connect pricing, programming, promotional planning, distribution growth, and brand presence to measurable commercial targets. The role analyzes account performance and turns the findings into action plans.

Field execution covers the physical and digital parts of a retail program. The manager secures advertising placements, visits accounts, checks merchandising standards, and follows the performance of displays and product availability. Account planning also gives the wine job a direct connection to what shoppers see on the shelf and in the cold box.

• Account business plans and growth opportunities
• Volume, revenue, and market-share targets
• Shelf placement, displays, and cold box presence
• Point-of-sale activation and merchandising standards
• Physical and digital advertising placements

The manager leads and mentors key account merchandisers, sets performance expectations, and holds weekly merchandiser meetings. Coaching covers account execution, priorities, and follow-through rather than a single sales transaction. The position also coordinates with Key Sales Leads, Sales VPs, Directors, Key Account Managers, and field teams.

Strong communication keeps pricing, programming, and strategic initiatives aligned across the account network. The manager builds relationships with sales representatives and buyers, communicates account updates, and supports an accountable team culture. Microsoft Office skills, driver experience, CRM experience, and the ability to manage several priorities independently support that work.

Distributor And Retail Relationships

Allied Beverage Group is New Jersey's largest wine and spirits distributor. The manager works with distributors to improve supply chain processes, product availability, and account performance, then uses performance data to track the commercial results. US alcohol distribution places producers above wholesalers and retailers in a regulated three-tier structure, as explained by the NABCA three-tier system .

The manager's distributor coordination includes commercial execution across separate licensed tiers. For wine containing 7% alcohol by volume or more, each container needs a label before removal for sale or consumption under the TTB wine labeling rules . The manager's account work stays connected to product availability, pricing strategy, promotional planning, and the execution standards used by the field organization.

Allied Beverage Group's Employee Programs

The position includes medical, dental, and vision coverage, a 401(k) with company match, life insurance, and long-term disability coverage. Additional programs include a flexible spending account, an employee assistance program, and a pet insurance plan. The benefits package accompanies the role's account and field responsibilities.

The role sits within the Marketing team, where account planning connects commercial analysis with sales execution. Allied's Play to Win scorecard and Allied Insights program are part of the operating context named for the position. Career work in wine distribution also includes regular coordination with buyers, sales leaders, merchandisers, and distributor partners.

The manager conducts quarterly and annual business reviews, provides account updates, analyzes performance data, and tracks account activity. Those review cycles keep commercial targets, field observations, and customer relationships in the same operating rhythm.

The position also secures physical and digital advertising placements and communicates pricing, programming, and strategic initiatives to field teams. The combination of account planning, retail execution, and merchandiser coaching defines the work in Elizabeth.