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Vanta is seeking a Growth Marketing Campaigns Manager to lead integrated demand programs across email, paid, lifecycle, and events for multiple segments. You will own metrics, optimize for MQL and pipeline contribution, and relentlessly improve performance.
Collaborate with Sales, SDR, and Product Marketing to align messaging, lead routing, and SLAs while managing budgets and calendars. Embrace AI to accelerate briefs and personalization, delivering measurable impact in a fast-growing B2B SaaS
At Vanta, our mission is to help businesses earn and prove trust. We believe that security should be monitored and verified continuously, and we empower companies to practice better security and prove it with ease. Vanta has a kind and talented team, and while some have prior security experience, many have been successful at Vanta without it. You've got the brief. You know what to do with it.
Build and run integrated campaigns (brand, launch, event, demand) across email, paid digital, lifecycle, and events for a range of segments and buyers Live in the numbers: MQL, pipeline contribution, conversion rates. Track them obsessively, report them clearly, and never stop improving them Ship, measure, learn, repeat. The goal is campaigns that get embarrassingly good over time Work hand-in-hand with Product Marketing to make sure every campaign is anchored in messaging that actually resonates with buyers Stay tightly looped with Sales and SDR on lead routing, follow-up SLAs, and the kind of honest feedback that makes both sides better Keep the campaign calendar and budget running smoothly so nothing falls through the cracks for your segment Bring AI into your workflow in ways that are actually useful: sharper briefs, faster iteration, better personalization. Be curious, be deliberate, and use it with good judgment Start building ABM plays and segment-specific campaigns for priority verticals, working from a defined strategy
At Vanta, we are committed to hiring diverse talent of different backgrounds and as such, it is important to us to provide an inclusive work environment for all. We do not discriminate on the basis of race, gender identity, age, religion, sexual orientation, veteran or disability status, or any other protected class. As an equal opportunity employer, we encourage and welcome people of all backgrounds to apply.
We started in 2018, in the wake of several high-profile data breaches.