Sr. Director, Product Marketing & Content – Remote

Ladders; United States; Remote; USD 170,000 - 200,000; Full time

Benefits offered by this job

Comprehensive medical, dental, and eye

Pre-tax savings options for healthcare

Short- and long-term disability, life

Flexible vacation policy

Paid parental leave

Remote work options

401(k) plan with company match

Job summary

Ladders is seeking a Sr. Director, Product Marketing & Content to shape the go-to-market story for a healthcare technology leader. The role owns product positioning, messaging, and content strategy while launching new offerings with clear narratives for Sales and cross-functional partners.

Location: Remote. Compensation: $170,000 - $200,000 annually. The ideal candidate has 7+ years in product marketing, with experience in AI, enterprise SaaS, or healthcare technology and a proven ability to

Qualifications

• 7+ years in product marketing or related roles, preferably in tech.
• Experience in AI, enterprise SaaS, or healthcare technology.
• Exceptional communicator and writer with the ability to simplify complex ideas.
• Deeply product-minded with a strong understanding of technology.
• Creative thinker willing to challenge B2B marketing norms.
• Highly cross-functional, with the ability to collaborate effectively across teams.
• Proven ability to execute strategy in a fast-paced environment.

Responsibilities

• Develop product positioning, messaging, and storytelling for the company.
• Build the product marketing roadmap and launch strategy for new offerings.
• Own content strategy and creation across various formats.
• Partner with Sales to create persuasive materials for stakeholders.
• Translate the core product story into personalized narratives for key accounts.
• Collaborate with the Events team to create engaging product experiences.
• Gather market intelligence to refine positioning and identify opportunities.

Skills

Product positioning

Messaging architecture

Content strategy

Storytelling

Cross-functional collaboration

Go-to-market planning

AI/healthcare SaaS

Job description

Ladders is seeking a Sr. Director, Product Marketing & Content to shape the go-to-market story for a healthcare technology leader. The role owns product positioning, messaging, and content strategy while launching new offerings with clear narratives for Sales and cross-functional partners.

Location: Remote. Compensation: $170,000 - $200,000 annually. The ideal candidate has 7+ years in product marketing, with experience in AI, enterprise SaaS, or healthcare technology and a proven ability to