Sr. Director, Enterprise Growth Partnerships Strategy & Scaling

mars; United States; On-site; USD 180,000 - 240,000; Full time

Job summary

Mars, Inc. is searching for a Sr Director, Enterprise Growth Partnership Strategy & Enablement to orchestrate the Enterprise Growth Partnership strategy for the Mars Marketing Leadership Council (MMLC) and accelerate enablement and digitalization across the Enterprise.

The role shapes the One Mars Planning model, aligning with segments, agencies, platforms, and AI-enabled marketing capabilities. In this central position, you will define value pools, roadmaps, and adoption models in partnership

Qualifications

• 10+ years experience in Digital Marketing, Media, Strategic Partnerships, Marketing Transformation, and emerging AI-enabled marketing capabilities.
• Strategic Project Management in complex, matrixed organizations with cross-functional alignment.

Responsibilities

• Lead and orchestrate the Joint Business Partnerships program for Mars Inc enterprise across brands, segments, agencies, platforms, and partners.
• Design and drive top-to-top relationships between MMLC and Enterprise Growth JBP partners (e.g., Google, Amazon, Disney).
• Evolve from traditional JBP approaches to a unified One Mars Planning model with aligned priorities, capabilities, governance, and value creation plans.
• Serve as central connector across segments, capabilities, Commercial, Procurement, Digital Technologies, and partners to maintain momentum.

Skills

Digital Marketing

Strategic Partnerships

Marketing Transformation

AI-enabled Marketing

Project Management

Stakeholder Collaboration

Education

Bachelor's degree in Marketing, Business Administration, Media Communications, or related field

Tools

Agency networks management

SOW management

Data governance

Job description

Job Description:

As the Sr Director, Enterprise Growth Partnership Strategy & Enablement, this role orchestrates MMLC (Mars Marketing Leadership Council)'s Enterprise Growth Partnership strategy and agenda while shaping and accelerating enablement and digitalization of those initiatives across the Enterprise.

Working closely with relevant Segment leads & Cross functional teams, this role will lead the continued evolution from traditional Joint Business Partnerships (JBPs) to a highly integrated, streamlined, and scalable One Mars Planning model, ensuring Mars unlocks greater value from strategic partners, agencies, platforms and, given the inherent linkage between our core partners and emerging AI-enabled marketing capabilities, there will be an extra emphasis in this space.

In this critical central role, you will define priority marketing partnership value pools, use cases, roadmaps, and adoption models across segments, partnering closely with Digital Technologies, Data & Analytics, the Responsible Marketing team, Legal/Privacy, Procurement, agency partners, and the AI Governance SteerCo to ensure that any aspects of the scope linked to AI-enabled marketing transformation are strategically focused, commercially valuable, scalable, and responsibly governed.

The role serves as an enterprise connector and program orchestrator, aligning priorities, coordinating inputs and dependencies, facilitating decisions, resolving issues, and ensuring consistent execution. It balances enterprise-wide standards and objectives with the distinct needs of each segment, enabling partnership and AI-enabled marketing solutions that create scalable value for the full organization while remaining aligned to responsible marketing and enterprise AI governance expectations.

What are we looking for?

Knowledge/Experience

• 10+ years experience with deep experience in Digital Marketing, Media, Strategic Partnerships, Marketing Transformation, and emerging AI-enabled marketing capabilities
• Strategic Project Management: Demonstrated experience in complex project leadership with the ability to navigate large-scale, matrixed organizations, align diverse regional stakeholders, and influence without authority.
• Collaboration: Experience translating between business and technical stakeholders, and across teams with competing priorities. A people-person who builds trust and influences without authority.
• Partnership Expertise: Proven track record of managing and maximizing Joint Business Partnerships (JBPs) with major global media and technology platforms as well as agency partners
• Agency & SOW Management: Experience directing large agency networks and managing complex, multi-million-dollar project agreements and deliverable
• AI and Technology Fluency: Familiarity with marketing AI use cases, mar tech, ad tech, data-enabled measurement, and enterprise governance considerations. Able to translate between business, technical, agency, and governance stakeholders with ease

Education & Professional Qualifications

• Education: Bachelor's degree in Marketing, Business Administration, Media Communications, or a related field.
• Professional Experience: marketing capabilities, media partnership management, marketing technology, or data governance within a global CPG or matrixed multi-brand enterprise

What will be your key responsibilities?

Joint Business Partnerships Program Orchestration

• Lead and orchestrate the Joint Business Partnerships program for the Mars Inc enterprise, acting as the program facilitator and escalation point for Mars brands, segments, agencies, platforms, and strategic business partners
• Design and drive a strategic, productive, accountable and effectively measured Top to Top relationship between the MMLC and our Top tier Enterprise Growth JBP partners (eg Google, Amazon, Disney and others TBC)
• Drive the continued evolution from traditional JBP ways of working to a more integrated One Mars Planning model, aligning enterprise priorities, partner and internal technology capabilities, investment opportunities, governance expectations, and value creation plans
• Serve as the central connector across segments, capabilities, Commercial, Procurement, Digital Technologies, agency partners, and global platforms to align priorities, unlock synergies, resolve escalations, and maintain delivery momentum

In service of the Growth/Marketing scope of the role, it will engage with / overlap with other functional leads in AI space. As such, we offer some "Role Boundaries" to enable clarity and agility:

Role Boundaries

• Owns the Growth Marketing AI agenda, delivered through Partnerships: Guided and governed by the MMLC, this role is accountable for defining the business-led enterprise marketing AI agenda, including priority use cases, value pools, success measures, roadmap priorities, capability gaps, adoption model, and partner activation approach across segments and global marketing capabilities
• Owns adoption and scaling: Creates the operating model for Partnership led/