Sr. Director, Advertising Sales

Spectrum; Las Vegas (NV); On-site; USD 180,000 - 280,000; Full time

Job summary

Spectrum Reach, part of Spectrum, is seeking a Sr. Director of Ad Sales to lead advertising sales across a regional market in the United States.

You will coach and develop staff, implement sales strategies, manage inventory, forecast revenue, and recruit and retain top sales talent to drive revenue growth. You will build senior-level relationships with local and agency clients, collaborate with marketing, research, product, and national teams to tailor pricing, packaging, and go-to-market

Qualifications

• Experience: Media/Ad sales management (5+ years)
• Education: Bachelor's degree in Business or equivalent work experience
• Skills: Communication, leadership, negotiation, strategy, collaboration
• Abilities: Relationship building, sales lead conversion, managing deadlines and priorities, developing new business opportunities

Responsibilities

• Seek and pursue revenue opportunities for the business
• Develop and cultivate both internal and external relationships
• Drive revenue growth and own the P&L for advertising sales across the region, setting and delivering against annual and quarterly revenue targets across linear, digital, and local advertising products
• Lead, coach, and develop a team of sales managers and account executives, setting performance expectations, managing pipeline and forecasting, and building a strong sales culture and talent bench
• Build and maintain senior-level relationships with top local, regional, and agency clients, acting as the primary point of escalation and partnering on strategic account planning for key accounts
• Partner cross-functionally with marketing, research, product, and national sales teams to develop competitive pricing, packaging, and go-to-market strategies tailored to the local market
• Monitor market trends, competitive dynamics, and advertiser spend patterns to identify new revenue opportunities and adjust sales strategy, while ensuring compliance with company policies and industry regulations

Skills

Communication

Leadership

Negotiation

Strategy

Collaboration

Education

Bachelor's degree in Business or equivalent

Job description

This role requires the ability to work lawfully in the U.S. without employment-based immigration sponsorship, now or in the future.

Spectrum Reach® provides custom advertising solutions for local, regional and national clients. Spectrum Reach creates scalable advertising and marketing services driven by aggregated and de-identified data insights and award-winning creative services. Spectrum Reach helps businesses of all sizes reach anyone, anywhere, on any screen. Additional information about Spectrum Reach can be found at https://www.spectrumreach.com.

SUMMARY

As a Sr. Director, Ad Sales, you will manage all aspects of advertising sales for a region/market. You serve as an influential leader who coaches and develops staff, implements sales strategies, manages inventory, forecasts revenue, and recruits and retain top sales talent. Collaboration is the core of your work as you will work with a variety of clients and internal partners to drive revenue generation.

DUTIES & RESPONSIBILITIES

Advertising sales is an exciting and ever-changing digital environment. On any given day, you'll find yourself cultivating connections with clients, embracing the latest and greatest media trends, and collaborating with agency partners on advertising solutions.

• Seeking and pursuing revenue opportunities for the business
• Developing and cultivating both internal and external relationships
• Drive revenue growth and own the P&L for advertising sales across the region, setting and delivering against annual and quarterly revenue targets across linear, digital, and local advertising products.
• Lead, coach, and develop a team of sales managers and account executives, setting performance expectations, managing pipeline and forecasting, and building a strong sales culture and talent bench.
• Build and maintain senior-level relationships with top local, regional, and agency clients, acting as the primary point of escalation and partnering on strategic account planning for key accounts.
• Partner cross-functionally with marketing, research, product, and national sales teams to develop competitive pricing, packaging, and go-to-market strategies tailored to the local market.
• Monitor market trends, competitive dynamics, and advertiser spend patterns to identify new revenue opportunities and adjust sales strategy, while ensuring compliance with company policies and industry regulations.

QUALIFICATIONS

Required

• Experience: Media/Ad sales management (5+ years)
• Education: Bachelor's degree in Business or equivalent work experience
• Skills: Communication, leadership, negotiation, strategy, collaboration
• Abilities: Relationship building, sales lead conversion, managing deadlines and priorities, developing new business opportunities

Preferred

• Senior Leadership experience in advertising/media

Here, our employees don't just have jobs, they're building careers. That's why we offer a comprehensive pay and benefits package that rewards employees for their contributions to our success, supporting all aspects of their well-being at every stage of life.

A qualified applicant's criminal history, if any, will be considered in a manner consistent with applicable laws, including local ordinances.

Get to Know Us

Charter Communications provides superior communication and entertainment products for residential and business customers through the Spectrum brand. Our offerings include Spectrum Internet®, TV, Mobile and Voice. Beyond our connectivity solutions, we also provide local news, programming and regional sports via Spectrum Networks and multiscreen advertising solutions via Spectrum Reach. When you join our team, you'll be keeping our customers connected to what matters most in 41 states across the U.S.

Grow Your Career Here

We're committed to growing a workforce that reflects the customers and communities we serve – providing opportunities for employment and advancement to all team members. Spectrum is an Equal Opportunity Employer, including job seekers with disabilities and veterans. Learn about Life at Spectrum.