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Mars is seeking a Sr. Category Manager to lead Pureplay eCommerce opportunities for Amazon and Chewy, shaping retailer-ready recommendations and shopper insights to drive category growth.
You will forecast categories, monitor performance, and coordinate cross-functional efforts across Mars Petcare to optimize price, packaging, and promotions for the Pureplay channel.
Job Description: Sr. Category Manager, Amazon & Chewy Preferred Location: Franklin, TN Second Priority: Mars Hub Location (Bentonville, Cincinnati, Phoenix, Chicago, Creve Coeur) Open to Remote
The Pureplay Category Manager plays the critical role of helping to advise Mars on opportunities to gain share in Pureplay eCommerce and by shaping retailer-ready recommendations supporting strategic initiatives across shopper insights, assortment coverage and development, and subscription best practices. This role will be responsible for leading data-driven strategies that drive Mars Petcare growth across Amazon and Chewy and expanding traditional category management beyond assortment, pricing, and promotions to develop actionable insights for the Pureplay sales team to execute in effort to gain share.
Business Reviews: Synthesize disparate data streams across traditional, syndicated sources and digital shelf analytics into concise selling stories that improve discovery, conversion, basket size, trips, and category growth
Monitor dollar share, search and traffic share, new item performance, and promotional presence to surface shifts and recommend action to improve PDP conversion drivers, such as pricing, relevant pack sizes, and compelling claims
Leverage multiple data sources, retailer filing reports, and industry trend articles to build and manage retailer-specific 3-year category forecasts and execute monthly reporting reviews to inform sales and share forecasts across brand technologies
Co-develop scorecards and predictive models integrating traditional and digital shelf measures, search velocity, and subscription variables into repeatable reporting that measures performance, digital shelf impact, and retailer opportunity
Pureplay Execution: Ensure products are available, competitive, as measured by price/pack architecture and promotion, discoverable, accurately represented, and optimized for conversion
Provide category input for customer meetings, joint business planning, category reviews, and retailer-specific growth plans
Provide future‑looking category thought leadership by anticipating shopper behavior, retailer and/or macro capabilities (e.g., fulfillment or agentic), and competitive activity to influence outer year growth plans
Cross-Functional Digital Capability: Be an eCom Subject Matter Expert (SME) to cross‑functional Product Growth Teams (PGT) to help build organizational digital category management best practices
Partner with Insights team on retailer-specific research objectives and develop impactful category growth solutions supporting Mars and/or retailer strategic initiatives
Work with over 150,000 diverse and talented Associates, all guided by The Five Principles. Join a purpose driven company, where we are striving to build the world we want tomorrow, today.
Best‑in‑class learning and development support from day one, including access to our in‑house Mars University. An industry competitive salary and benefits package, including company bonus. The base pay range for this position at commencement of employment is between the range listed below, however, base pay offered may vary depending on multiple individualized factors, including but not limited to job‑related knowledge, skills, and experience. The total compensation package for this position will include variable pay, medical and dental benefits, participation in 401k plan, and paid time off benefits. Details of participation in these benefit plans will be provided if an applicant receives an offer of employment. The pay range shown is applicable to all US locations listed within the job posting:USD 134,400.00 - USD 184,800.00
Mars is a family‑owned business with more than $35 billion in global sales. We produce some of the world’s best‑loved brands: M&M’s®, SNICKERS®, TWIX®, MILKY WAY®, DOVE®, PEDIGREE®, ROYAL CANIN®, WHISKAS®, EXTRA®, ORBIT®, 5™, SKITTLES®, BEN’S ORIGINAL®, and COCOAVIA®. Alongside our consumer brands, we proudly take care of half of the world’s pets through our nutrition, health and services businesses such as Banfield Pet Hospitals™, BluePearl®, Linnaeus, AniCura, VCA™ and Pet Partners™. Headquartered in McLean, VA, Mars operates in more than 80 countries. The Mars Five Principles – Quality, Responsibility, Mutuality, Efficiency and Freedom – inspire our 140,000 Associates into taking action every day towards creating the world we want tomorrow.