Sr. Brand Manager - Cholula

McCormick & Company, Incorporated; Maryland; On-site; USD 141,000 - 170,000; Full time

Benefits offered by this job

Career growth opportunities

Flexibility and support for diverse生活s

Job summary

McCormick & Company, Incorporated in Hunt Valley, Maryland, seeks a Senior Brand Manager for the Cholula portfolio. You will drive growth, lead cross-functional teams, and oversee forecasting, consumer insights, and product development to strengthen brand presence.

The role requires strong leadership, strategic planning, and hands-on campaign management within a global rewards program and competitive market.

Qualifications

• BA in Marketing, Business, or related discipline; MBA preferred.
• 8 years of marketing or sales experience designing marketing strategies and execution.
• Experience leading and developing direct reports and teams.
• Experience leading cross-functional teams.
• Deep understanding of the marketing industry and how it connects to Sales, Finance, and Supply Chain.
• Strong strategic leadership and communication skills.

Responsibilities

• Portfolio Strategy & Growth: develop and execute growth strategies for the Cholula portfolio.
• Forecasting & Analysis: lead forecasting, monitor performance, identify risks and opportunities.
• Consumer Insights & Research: conduct research to drive product development and marketing strategy.
• Product Development & Innovation: partner across functions to develop new products and optimize offerings.
• Marketing Campaigns: collaborate on integrated campaigns and ensure cross-channel consistency.
• People Management: coach and develop team members and align priorities with goals.

Skills

Brand management

Marketing strategy

Cross-functional leadership

Communication

Strategic planning

Project management

Leadership

Stakeholder management

Education

BA in Marketing, Business, or related discipline

MBA preferred

Job description

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You may know McCormick as a leader in herbs, spices, seasonings, and condiments - and we're only getting started. At McCormick, we're always looking for new people to bring their unique flavor to our team.

McCormick employees - all 14,000 of us across the world - are what makes this company a great place to work. This position will be supporting the Cholula business.

We are looking to hire a Sr. Brand Managerimmediately at our Global Headquarters in Hunt Valley, Maryland.

What We Bring To The Table:

The best people deserve the best rewards. In addition to the benefits you'd expect from a global leader (401k, health insurance, paid time off, etc.) we also offer:

• Career growth opportunities
• Flexibility and Support for Diverse Life Stages and Choices

Position Overview

The Senior Brand Manager, Cholula, is responsible for management of the Cholula $135M portfolio with significant growth ambitions. Responsibilities include delivery of annual growth objectives, business forecasting and analysis of opportunities and risks, consumer research to drive insights, product development, creation of marketing campaigns, long-term planning and strategy, and people management.

Responsibilities

Portfolio Strategy & Growth Delivery: Develop and execute strategies to achieve annual growth objectives for the Cholula portfolio. Translate long-term plans into actionable goals aligned with company priorities.

Business Forecasting & Performance Analysis: Lead forecasting processes, monitor performance, and identify risks and opportunities. Use data and insights to inform decisions and adjust plans dynamically.

Consumer Insights & Research: Conduct consumer research to uncover trends and inform product development and marketing strategies. Leverage insights to drive innovation and improve customer experience.

Product Development & Innovation: Partner cross-functionally to develop new products and optimize existing offerings. Ensure alignment with consumer needs and brand positioning.

Marketing Campaign Development: Collaborate on and oversee integrated marketing campaigns to drive awareness and engagement. Manage creative execution and ensure consistency across channels.

People Management & Team Leadership: Coach and develop team members, fostering an inclusive and high-performance culture. Align team priorities with strategic objectives and enable collaboration.

Qualifications

• BA in Marketing, Business, or related discipline, MBA preferred
• 8 years marketing or sales experience designing marketing strategies and execution knowledge of brand building and product management.
• Management and development of direct reports and team
• Experience leading cross-functional teams
• Deep understanding of the industry sector and competitive landscape.
• In-depth understanding of concepts, principles, and practices of marketing, and how own area integrates with other Marketing areas and functional areas such as Sales, Finance, and Supply Chain.
• Exercises discretion regarding strategic recommendations, data and sources, analytic conclusions, and financial recommendations.
• Excellent leadership skills must be demonstrated. Demonstrated ability to build strong cross functional relationships. Ability to effectively interact with all levels of management, both internally and externally.
• Strategic Leadership - Develop and communicate specific and measurable marketing strategies
• Complexity/Project Management - Strong analytical and project leadership experience. Ability to manage multiple detailed projects to a tight timeline
• Communication - Outstanding communication and presentation skills

#LI-SM1

As a general policy, McCormick does not offer employment visa sponsorships upon hire or in the future.

Salary Range: 140,500 - 170,000

Base salary compensation will be determined based on factors such as geographic location, skills, education, experience for this role, and/or internal equity of our current employees as part of any final offer. This position is also eligible to participate in McCormick's Incentive Bonus (MIB) Plan/ McCormick's Sales Incentive Bonus (SIB) Plan/ McCormick's Dividend Program .

In addition to a competitive compensation package, permanent employees of McCormick are eligible for our extensive Total Rewards programs that include:

• Comprehensive health plans covering medical, vision, dental, life and disability benefits
• Family-friendly benefits such as paid parental leave, fertility benefits, Employee Assistance Program, and caregiver support
• Retirement and investment programs including 401(k) and profit-sharing plans

McCormick & Company is an equal opportunity/affirmative action employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected veteran status, age, or any other characteristic protected by law.

WHY WORK AT MCCORMICK?

As a McCormick employee you'll be empowered to focus on more than your individual responsibilities. You'll have the opportunity to be part of something bigger than yourself—to have a say in where the company is going and how it's growing.

Between our passion for flavor, our 130-year history of leadership and integrity, the competitive and comprehensive benefits we offer, and our culture, which is built on respect and opportunities for growth, there are many reasons to join us at McCormick.