Sr. Art Director, Brand Image & Content

Mary Kay Inc; Dallas (TX); On-site; USD 90,000 - 150,000; Full time

Benefits offered by this job

Generous Paid Time Off

401K & Profit Sharing

Medical, Dental & Vision Coverage

On-site Fitness Center & Health Clinic

Tuition Reimbursement

Employee Product Discounts

Job summary

Mary Kay Inc. in Addison, TX seeks a Senior Art Director to lead multi-channel visual storytelling across brand campaigns, digital, social-first experiences, and global product launches.

You will translate brand strategy into distinctive visual systems, guiding internal teams and external talent from concept through execution onsite at the Global Corporate Headquarters in Addison, TX. You will direct visual concepts, manage talent and production partners, and collaborate with Brand, Marketing

Qualifications

• 5+ years in art direction, graphic design, or related field.
• Proven ability to lead visually strong work across channels.
• Bachelor/University Degree in Visual Communication or related field.

Responsibilities

• Lead visual concepts and creative direction for global campaigns and brand initiatives.
• Translate strategy into compelling visual systems across photography, design, video, and digital.
• Direct campaigns, design identities, mood boards, and storyboards.
• Guide photography, casting, styling, and post-production as needed.
• Provide direction to designers, photographers, editors, and agencies.
• Present and advocate concepts with Brand, Marketing, and Digital partners.
• Ensure quality and fidelity to original ideas throughout development.
• Develop motion and video storytelling with production partners.

Skills

Team leadership

Creative direction

Brand storytelling

Cross-channel execution

Communication

Presentation skills

Internal/External collaboration

Project management

Adaptability

Education

Bachelor’s degree in Visual Communication/Design

Tools

Adobe Creative Suite

Motion design tools

Job description

Mary Kay Inc is seeking a Senior Art Director to conceptualize and lead multi-channel visual storytelling across brand campaigns, content, digital, social-first experiences, and global product and program launches. Based onsite at Mary Kay’s Global Corporate Headquarters in Addison, TX, this role connects brand strategy to distinctive visual systems, guiding internal teams and external talent from concept through final execution.

What you’ll do

• Lead the development of visual concepts and creative direction for global campaigns, launches, toolkits, and brand initiatives across multiple channels.
• Translate brand strategy, consumer insights, and business objectives into compelling visual concepts and creative systems.
• Create and direct campaign concepts, visual identities, design systems, mood boards, storyboards, layouts, content approaches, and other creative expressions.
• Define how ideas extend across photography, design, digital, social, motion, video, print, experiential, and other consumer touchpoints.
• Lead or partner on photography and content production, including talent direction, casting, styling, composition, set/environment, and post-production as appropriate.
• Provide creative direction to designers, photographers, filmmakers, editors, agencies, production partners, and other creative specialists.
• Present and advocate for creative concepts while collaborating with Brand, Marketing, Digital, Social, and Market partners to align on strategic and creative direction.
• Review creative throughout development and execution to ensure quality, consistency, and fidelity to the original idea.
• Concept social-first storytelling that can stand alone or extend larger campaign narratives.
• Understand platform behaviors, formats, and creative opportunities across emerging and established channels.
• Balance brand consistency with the speed, authenticity, experimentation, and cultural relevance required for social environments.
• Concept and guide motion and video storytelling with AV, social, digital, and production partners.
• Develop ideas with motion in mind from the beginning and provide visual direction across video, animation, editing, graphics, and other motion-based brand expressions.
• Guide how creative ideas translate across digital, commerce, web, CRM, regional toolkits, and other brand touchpoints.
• Create or direct digital-first visual experiences that balance brand storytelling, usability, and channel needs.
• Build flexible creative systems that scale across formats, markets, platforms, and stages of the consumer journey.
• Partner with global and regional teams to preserve the strength of the creative idea while enabling localization and adaptation.
• Work onsite at Mary Kay’s Global Corporate Headquarters in Addison, TX.

What you’ll bring

• 5+ years of experience in art direction, graphic design, brand design, digital design, social/content creative, photography, advertising, integrated campaigns, visual communication, or a related creative field.
• Demonstrated ability to concept and lead visually strong work across multiple channels.
• Bachelor/University Degree in Visual Communication, Graphic Design, Communication Arts, Advertising, Photography, Digital Design, Interactive Design, or equivalent education and professional experience.
• Proven ability to develop and lead conceptually strong creative work that strengthens brand identity and supports business objectives.
• Strong visual taste and understanding of brand systems, typography, composition, image-making, design, and contemporary visual culture.
• Experience creating or directing integrated creative across brand, campaign, digital, social, photography, video, motion, and experiential.
• Ability to translate a central creative idea into channel-appropriate executions while maintaining visual cohesion.
• Deep understanding of beauty, fashion, lifestyle, culture, or other visually driven consumer categories preferred.
• Comfort moving between big-picture brand expression and executional detail.
• Knowledge of contemporary photography, content production, design, social, digital, and post production workflows.
• Ability to track and apply developments in design, culture, social media, technology, content, and emerging creative platforms.
• Advanced proficiency in Adobe Creative Suite, including tools appropriate to your expertise (such as motion, prototyping, social editing, and/or image-making).
• Strong communication and presentation skills to articulate creative rationale and advocate with partners and senior stakeholders.
• Experience directing internal creatives, agencies, freelancers, and production partners.
• Ability to manage multiple projects and shifting priorities in a fast-paced, collaborative environment.

Benefits

• Generous Paid Time Off
• 401K & Profit Sharing
• Medical, Dental & Vision Coverage
• Free On-site Fitness Center & Health Clinic
• Tuition Reimbursement
• Employee Product Discounts