Sr. Account Executive, Agency Activation

Criteo; Boston (MA); Hybrid; USD 106,000 - 144,000; Full time

Job summary

Criteo is seeking a results-driven Agency Sales professional to own revenue targets for Commerce Grid within assigned agency accounts. The role emphasizes selling PMP deals, evangelizing data products, and building strong agency relationships to position Criteo Commerce Grid as the leading programmatic solution.

You will collaborate across internal teams, translate complex technical concepts into business value, and drive revenue through strategic partnerships with agency activation teams.

Qualifications

• Experience selling digital media/tech solutions in the programmatic space.
• Agency sales experience or agency background preferred.
• Strong communication and relationship-building skills.

Responsibilities

• Serve as the commercial point of contact for Commerce Grid prospects and agency teams.
• Own and hit quarterly revenue targets from assigned agency accounts/prospects.
• Sell and evangelize Criteo Commerce Grid data to agencies and attach PMP deals.
• Build relationships with agency decision-makers and be the voice of Commerce Grid at partners.
• Develop tactics to increase programmatic revenue and educate partners on solutions.
• Lead deal execution from proposal to activation, coordinating with internal teams.

Skills

Sales

Communication

Programmatic advertising

Agency sales

Job description

What You'll Do:

• Serving as the commercial point of contact for new & existing Commerce Grid prospects, agency investment & trading teams, the expectation is for Sales Directors to primarily divide their time between:
• Own and deliver on individually assigned quarterly revenue targets from assigned agency accounts / prospects within Independent Agencies
• Sell and Evangelize Criteo and Retail Partner data to relevant teams inside agencies through selling PMP Deals.
• Build and maintain strong relationships with decision-makers at agencies and supply curators / curation prospects; be the voice of Criteo Commerce Grid at these partners and ensure Commerce Grid is top of mind
• Develop and implement tactics to increase programmatic revenue, including evangelism, education and partnership with key ad tech players in the assigned territory, with the goal of familiarizing them with Commerce Grid’s advertising technology solutions and positioning
• Prospecting agency activation teams where Commerce Grid, selling in deals to team at assigned agency.
• This role will engage with leaders at agency programmatic teams to evangelize Commerce grid solutions and to generate revenue towards applicable products as well as, where applicable, custom solutions
• The role will also require collaboration across internal teams different business units and functions, with Performance Marketing and Retail Media collegues.
• The Commerce Grid Agency Salesperson is expected to lead and manage deal execution from proposal to activation, before handing over to the client services team for ongoing management.
• The ability to grasp and translate deep technical concepts and capabilities into clear product and business propositions is critical to this role.

Who You Are:

• Sales, Strong communication skills, ability to build an audience recommendation from a client RFP
• Experience selling digital media / tech solutions in the programmatic space
• Agency sales experience, or experience working at an agency
• Programmatic ad solutions / tech process, DSPs & SSPs

We acknowledge that many candidates may not meet every single role requirement listed above.

Who We Are:

We’re Criteo, the Commerce Intelligence Platform. Criteo helps businesses turn shopper signals into commerce outcomes while delivering more relevant experiences for shoppers. We use proprietary commerce intelligence and AI decisioning to drive relevance for shoppers and performance for businesses.

At Criteo, our culture is as unique as it is diverse. From our offices across the globe or from the comfort of home, our 3,600 Criteos collaborate together to build an open, impactful, and forward-thinking environment.

We foster a workplace where everyone is valued, and employment decisions are based solely on skills, qualifications, and business needs—never on non-job-related factors or legally protected characteristics.

What We Offer:

• Ways of working – Our hybrid model blends home with in-office experiences, making space for both.
• Grow with us – Learning, mentorship & career development programs.
• Your wellbeing matters – Health benefits, wellness perks & mental health support.
• A team that cares – Diverse, inclusive, and globally connected.
• Fair pay & perks – Attractive salary, with performance-based rewards and family-friendly policies, plus the potential for equity depending on role and level.

Additional benefits may vary depending on the country where you work and the nature of your employment with Criteo.

For employees based in the US, certain roles at Criteo are eligible for additional rewards, including quarterly or annual bonus and restricted stock units. US-based employees receive access to healthcare, dental, and vision insurance, a 401(k) plan with company match, short-term and long-term disability coverage, life insurance, family forming and wellness benefits, Flexible Work financial support, learning opportunities, and a robust annual leave plan including volunteer time off and summer vacation days.

The US base salary pay range for this position per year is:

$125,000