Sr. Account Executive, Ad Sales

DIRECTV, LLC; New York (NY); Hybrid; USD 163,000 - 244,000; Full time

Job summary

DIRECTV is seeking a Senior Account Executive in New York City, hybrid role combining in-office and remote work. You will drive revenue from agency and client accounts within Omnicom, partnering with sales, partnerships, and BD teams to grow our Addressable Advertising business.

You will build and manage agency relationships, develop customized advertising solutions, and lead pipeline development from prospecting through post-campaign recaps, using Salesforce to forecast and report progress.

Qualifications

• Strong knowledge of television, advanced TV, and addressable advertising.
• Proven ability to grow agency and advertiser relationships.
• Track record of meeting or exceeding revenue goals.
• Excellent presentation and negotiation skills.
• Ability to work cross-functionally in a fast-paced environment.
• Experience with holding companies, media agencies, or large advertiser accounts preferred.

Responsibilities

• Drive revenue growth across addressable and advanced TV advertising solutions.
• Develop relationships with agencies, advertisers, and client stakeholders.
• Build customized advertising solutions using DIRECTV's addressable capabilities.
• Prospect, develop, and maintain a strong sales pipeline to meet quarterly targets.
• Lead client meetings, presentations, and negotiations to secure new business.
• Collaborate with internal teams to craft account-specific strategies.
• Manage full sales lifecycle from prospecting to post-campaign recap.
• Use audience insights and market trends to position DIRECTV as a leading partner.
• Forecast and manage pipeline in Salesforce.

Skills

Agency relationships

Advertiser relationships

Revenue growth

Presentation skills

Negotiation

Tools

Salesforce

Job description

This is a New York City, NY, based position that works both in-office (2 days/week) and remotely. #LI-Hybrid

The DIRECTV Ad Sales organization is seeking a Senior Account Executive responsible for driving revenue generation from a portfolio of agency and client accounts within Omnicom (IPG). In this role, you will partner closely with sales, partnerships, and business development teams across key categories, focused on growing DIRECTV's Addressable Advertising business through Direct IO.

Here's what you'll do:

• Drive revenue growth across DIRECTV's Addressable and Advanced TV advertising solutions.
• Build and manage deep relationships across agencies, advertisers, and key client stakeholders, serving as a trusted partner and strategic advisor.
• Develop customized advertising solutions that help clients achieve brand, audience, and business objectives through DIRECTV's addressable capabilities.
• Prospect, develop, and maintain a strong sales pipeline while consistently meeting and exceeding quarterly revenue targets.
• Conduct client meetings, presentations, and negotiations to secure new business and grow existing partnerships.
• Collaborate with agency investment, planning, and activation teams to identify opportunities and maximize advertiser engagement.
• Coordinate with programmatic/digital counterparts, sales support, marketing, analytics, and operations teams to develop account-specific strategies and compelling sales presentations that showcase DIRECTV's platforms and audience solutions.
• Manage the full sales lifecycle from prospecting and proposal development through campaign execution, optimization, and post-campaign recap presentations.
• Leverage audience insights, marketplace trends, and competitive intelligence to position DIRECTV as a leading Addressable TV partner.
• Support new initiatives, product launches, and cross-platform advertising opportunities designed to drive incremental revenue for the company.
• Maintain accurate forecasting, pipeline management, and revenue pacing within Salesforce, providing regular business updates and performance readouts.
• Deliver marketplace and client feedback to internal stakeholders, helping shape product development, sales strategy, and future advertising solutions.

What you'll need to be successful:

• Strong understanding of television, advanced TV, and addressable advertising ecosystems.
• Proven ability to develop and grow agency and advertiser relationships.
• Track record of achieving and exceeding revenue goals.
• Excellent presentation, negotiation, and consultative selling skills.
• Ability to work cross-functionally and thrive in a fast-paced, entrepreneurial environment.
• Experience working with holding companies, media agencies, or large advertiser accounts preferred.
• May require a background check due to job duties requiring routine access to DIRECTV and DIRECTV customer's proprietary data.
• Qualified applicants with arrest and conviction will be considered for employment in accordance with local ordinances and state law.

A career with us comes with big rewards:

DIRECTV's compensation structure is designed to be market-competitive and fully supports efforts to attract and retain employees. It is the company's policy to offer pay that is competitive with other employers in the local market. Our salary ranges are determined by role, level, and location. The Base Salary range displayed below reflects the minimum and maximum target salary for the position and work location(s) listed in the job posting US Labor Market Zone(s). Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training.

• DIRECTV WAGE ZONE N4: $162,650 - $244,036
• Please note that the salary ranges reflect base salary only and do not include bonus or benefits - when you consider all of these together, it represents a pretty impressive total compensation package.

This is a New York City, NY, based position that works both in-office (2 days/week) and remotely. #LI-Hybrid

Compliance Notice Regarding Use of Automated Decision-Making Tools in Hiring Process

DIRECTV has been at the forefront of entertainment for nearly three decades. Focused on our people, vendors, and customers, we're committed to providing unparalleled entertainment experiences where, when and how people want it. Are you ready to join us as we're reimagining what's possible?