Sports Strategic Marketing Manager

6029-MEDICAL DEVICE BUSINESS SERVICES, INC. Legal Entity; Raynham (MA); Presencial; USD 105.000 - 182.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Vacation 120 hours/year

Sick time 40 hours/year

Holiday pay

Descripción de la vacante

Johnson & Johnson is seeking a Marketing Manager, Sports Strategic Marketing, to lead the shoulder and knee portfolio from concept through launch. You will align new products with business objectives, work with R&D, Clinical, Regulatory, and Commercial teams, and ensure successful launches that deliver value to surgeons and healthcare systems.

The role requires 5+ years in medical device marketing or related, strong cross-functional leadership, and willingness to travel up to 25%.

Formación

• Bachelor's degree in business, marketing, engineering, or a life science.
• At least 5 years of professional experience, including 3 years in medical device marketing or a related role.
• Experience supporting new product development and/or product launches in a regulated industry.
• Strong cross-functional leadership and the ability to influence without direct authority.
• Excellent communication and presentation skills, including with surgeons and senior leaders.
• Ability to travel up to approximately 25%, including domestic and international travel.

Responsabilidades

• New Product Introduction (NPI) leadership for shoulder & knee from concept through launch.
• Turn surgeon and customer insights into product requirements and design inputs.
• Lead VOC activities to guide product development.
• Own marketing deliverables across stage-gate and Launch Excellence processes.
• Partner with R&D, Clinical, and Regulatory to define claims and evidence plans.
• Develop launch strategies including segmentation, targeting and positioning.
• Lead launch readiness activities and training content.

Conocimientos

Cross-functional leadership

Marketing (medical devices)

Communication skills

Launch planning

Educación

Bachelor's degree

MBA (preferred)

Descripción del empleo

About Johnson & Johnson

At Johnson & Johnson,we believe health is everything. Our strength in healthcare innovation empowers us to build aworld where complex diseases are prevented, treated, and cured,where treatments are smarter and less invasive, andsolutions are personal.Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity.Learn more at jnj.com As guided by Our Credo, Johnson & Johnson is responsible to our employees who work with us throughout the world. We provide an inclusive work environment where each person is considered as an individual. At Johnson & Johnson, we respect the diversity and dignity of our employees and recognize their merit.

Job Function: Marketing

Job Sub Function: Strategic Marketing

Job Category: Professional

All Job Posting Locations: Palm Beach Gardens, Florida, United States of America, Raynham, Massachusetts, United States of America, West Chester, Pennsylvania, United States of America

Fueled by innovation at the intersection of biology and technology, we’re developing the next generation of smarter, less invasive, more personalized treatments. Are you passionate about improving and expanding the possibilities of Orthopaedics? Ready to join a team that’s reimagining how we heal? Our Orthopaedics teams help keep more than 6 million people moving each year while delivering clinical and economic value to surgeons and healthcare systems. Our teams build solutions for joint reconstruction; trauma and craniomaxillofacial; sports, extremities, and elective foot and ankle; spine; and robotics and digital surgery. Your unique talents will help patients on their journey to wellness. Learn more at https://www.jnj.com/medtech

We are searching for the best talent for Marketing Manager, Sports Strategic Marketing Position Summary The Marketing Manager, Sports Strategic Marketing, will help develop and launch new products across the Sports Medicine shoulder and knee portfolio. This role connects upstream product development with downstream commercial execution. You'll make sure new products are well defined, ready for launch, and then handed off smoothly to the Commercial Marketing organization so they keep growing after launch. You'll work closely with R&D, Clinical Affairs, Regulatory Affairs, Quality, Supply Chain, Professional Education, Commercial Education, and Commercial Marketing. Together you'll align each new product with business objectives, surgeon needs, and the global Sports strategy. The ideal candidate understands sports medicine soft tissue repair and knows the stage-gate product development and launch process.

Key Responsibilities

• New Product Introduction (NPI) Leadership – Shoulder & Knee Serve as the strategic marketing lead on cross-functional development teams for shoulder and knee NPIs, from concept through launch.
• Turn surgeon and customer insights into product requirements, design inputs, and procedural solutions that are clinically relevant and competitively differentiated.
• Lead voice-of-customer (VOC) activities, including surgeon design reviews, cadaveric labs, and advisory input, to guide product development.
• Own marketing deliverables throughout the stage-gate and Launch Excellence (LEX) process, including business cases, forecasts, positioning, and launch readiness reviews.
• Partner with R&D, Clinical, and Regulatory to define claims, evidence-generation plans, and registration priorities.
• Launch Planning & Commercial Transition Develop launch strategies for new products, including segmentation, targeting and positioning, value propositions, messaging, pricing input, and customer targeting.
• Lead launch readiness activities, including forecasting, demo and sample planning, labeling and product descriptions, technique guides, and sales training content.
• Build and carry out a structured handoff of each launched product to the Commercial Marketing organization, including playbooks, training materials, launch metrics, and knowledge transfer, so the product keeps growing after launch.
• Support beta and limited-release launches, gather early field and surgeon feedback, and adjust strategy before full commercial release.
• Partner with Professional Education and Commercial Education on surgeon and sales force training for new products.
• Cross‑Functional & Customer Collaboration Engage KOLs, surgeons, and healthcare professionals to gather feedback and bring customer input into the NPI pipeline.
• Work across business units to position Sports Medicine shoulder and knee solutions within the broader orthopaedic offering.
• Support external innovation and partner‑developed products, coordinating with outside partners on launch readiness and commercialization.
• Market Intelligence & Performance Monitoring Monitor market trends, competitor activity, pricing dynamics, and regulatory developments in shoulder and knee soft tissue repair to inform strategy.
• Track launch performance against business case and forecast commitments, and report insights to senior leadership.

Qualifications

• Bachelor's degree required, preferably in business, marketing, engineering, or a life science.
• At least 5 years of professional experience, including at least 3 years in medical device marketing, product management, or a related commercial or technical role.
• Experience supporting new product development and/or product launches in a regulated industry.
• Strong cross-functional leadership and the ability to influence without direct authority.
• Excellent communication and presentation skills, including with surgeons and senior leaders.
• Ability to travel up to approximately 25%, including domestic and international travel to surgeon labs, conferences, and field visits.
• Preferred MBA or advanced degree.
• Experience in orthopaedics or sports medicine, especially shoulder and knee soft tissue repair, anchors, or biologic augmentation.
• Hands‑on experience with stage‑gate development, Launch Excellence, or similar launch processes.
• Experience in both upstream (strategic) and downstream (commercial) marketing.
• Experience working with KOLs and running VOC programs.

Salary and Compensation

The anticipated base pay range for this position is : $105,000.00 - $181,700.00

Additional Description for Pay Transparency: Subject to the terms of their respective plans, employees are eligible to participate in the Company’s consolidated retirement plan (pension) and savings plan (401(k)). This position is eligible to participate in the Company’s long-term incentive program.

Benefits

Subject to the terms of their respective policies and date of hire, employees are eligible for the following time off benefits: Vacation –120 hours per calendar year Sick time - 40 hours per calendar year; for employees who reside in the State of Colorado –48 hours per calendar year; for employees who reside in the State of Washington –56 hours per calendar year Holiday pay, including Floating Holidays –13 days per calendar year Work, Personal and Family Time - up to 40 hours per calendar year Parental Leave – 480 hours within one year of the birth/adoption/foster care of a child Bereavement Leave – 240 hours for an immediate family member: 40 hours for an extended family member per calendar year Caregiver Leave – 80 hours in a 52-week rolling period10 days Volunteer Leave – 32 hours per calendar year Military Spouse Time-Off – 80 hours per calendar year For additional general information on Company benefits, please go to: https://www.careers.jnj.com/employee-benefits

Equal Opportunity Employer

Johnson & Johnson is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, protected veteran status or other characteristics protected by federal, state or local law. We actively seek qualified candidates who are protected veterans and individuals with disabilities as defined under VEVRAA and Section 503 of the Rehabilitation Act. Johnson & Johnson is committed to providing an interview process that is inclusive of our applicants’ needs. If you are an individual with a disability and would like to request an accommodation, external applicants please contact us via https://www.jnj.com/contact-us/careers , internal employees contact AskGS to be directed to your accommodation resource.

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