Software Product Marketing Manager

ADI Global Distribution; Lehi (UT); On-site; USD 79,000 - 135,000; Full time

Benefits offered by this job

Life and health insurance

401k Plan

Vacation & holidays

Disability insurance

Job summary

ADI Global Distribution is seeking a Product Marketing Manager to drive go-to-market for Control4 software and services. You will craft messaging, assets, and end-user content while coordinating across Product, Education, Sales, Support, and Creative teams to maximize adoption and renewal.

The role emphasizes lifecycle engagement from onboarding to renewal and requires collaboration and data-driven insights.

Qualifications

• 2+ years’ experience in product marketing, lifecycle marketing or related roles.
• Demonstrated success in launching or supporting go-to-market for software, apps, or connected services.
• Experience partnering across functions and levels of the business, including creative marketing teams.
• Excellent communication, collaboration, project management, and organizational skills.
• Proven ability to meet tight deadlines and juggle multiple projects.
• Undergraduate degree or technical discipline required.

Responsibilities

• Support go-to-market strategy and execution for Control4 software and services, including planning, messaging, positioning, and asset development.
• Develop marketing materials for integrators and end users across multiple channels.
• Support end-user lifecycle campaign planning and execution from onboarding through renewal.
• Track and report on campaign and asset performance, surfacing insights for optimization.
• Collaborate across functions to ensure initiatives meet timelines and messaging is consistent.

Skills

Product marketing

Lifecycle marketing

Cross-functional collaboration

Campaign management

Data analysis

Education

Undergraduate degree or technical discipline

Tools

Braze

Iterable

Excel

PowerPoint

Job description

The Control4 Product Marketing Manager will support the growing portfolio of software releases, connected services, and customer lifecycle campaigns by executing go-to-market strategies and developing content that drives engagement and adoption. This person will work cross-functionally across Product, Education, Sales, Support, and Creative to bring new experiences to market and support long-term customer value. The ideal candidate has experience supporting SaaS or software launches and understands how to drive end user lifecycle engagement, from onboarding to renewal, to maximize product adoption, satisfaction, and renewal. This is a unique opportunity to help shape how we market, and support connected experiences across the Control4 brand.

JOB DUTIES:

• Support go-to-market strategy and execution for Control4 software and services, including planning, messaging, positioning, and asset development

• Develop marketing materials for both integrators and end users that drive awareness, adoption, and understanding across multiple channels

• Support end-user lifecycle campaign planning and execution , from onboarding through renewal and win back

• Track and report on campaign and asset performance , surfacing insights that inform optimization and future planning

• Collaborate across functions and stakeholders to ensure initiatives meet expectations, timelines are clear, and messaging is consistent - supporting internal enablement as needed

YOU MUST HAVE:

• 2+ years’ experiencein product marketing, lifecycle marketing or related roles

• Demonstrated success in launching or supporting go-to-market for software, apps, or connected services

• Experience partnering across functions and levels of the business, including working closely with creative marketing teams

• Excellent communication, collaboration, project management, and organizational skills

• Proven ability to meet tight deadlines, to be a problem solver and to juggle numerous projects simultaneously

• Proficient in Excel, Word and PowerPoint. Undergraduate degree or technical discipline

WE VALUE:

• Curiosity, initiative, and a willingness to dive in and figure things out

• Clear, thoughtful communication across technical and non-technical audiences

• The ability to simplify complex topics and turn them into actionable marketing

• Collaborative, team-oriented energy with a strong sense of ownership

• Strong follow-though and the ability to drive projects to completion

• Experience with lifecycle tools (Braze, Iterable, etc.) or in the connected device space (a plus, but not required)

ABOUT US

ADI is a leading global distributor and solutions provider of security, AV, and smart living technologies, helping professionals deliver smarter, safer, and more connected experiences for homes and businesses around the world. Through trusted brands, exclusive solutions, and strong industry partnerships, ADI supports more than 110,000 customers across residential and commercial markets globally. From security and video surveillance to networking, audio, automation, fire, and connected technologies, ADI offers a broad portfolio of products, services, and software designed to support the evolving needs of integrators, installers, and technology professionals. With a global team spanning operations, sales, supply chain, digital, customer experience, engineering, and more, ADI combines deep industry expertise with innovation and service to help customers grow and succeed in an evolving industry. At ADI, our teams help create the technologies, partnerships, and experiences that keep people connected, protected, and supported every day. Learn more at www.adiglobal.com .

You can find out more about how the talent community works here: ADI Talent Community Terms . Our recruitment privacy notice ADI - Recruitment Privacy Notice describes in more detail how we process your personal data and how you can exercise your personal data rights.

ADI is an equal opportunity employer. For more information on applicable U.S. equal employment regulations, refer to the "EEO is the Law" (https://adi-corporate-site.webflow.io/legal/eeo-is-the-law) poster, "EEO is the Law" Supplement Poster (https://adi-corporate-site.webflow.io/legal/eeo-is-the-law-supplement) and the Pay Transparency Nondiscrimination Provision (https://adi-corporate-site.webflow.io/legal/pay-transparency-nondiscrimination-provision) . ADI complies with applicable equal employment laws in all countries where we do business.

If a disability prevents you from applying for a job through our website, request assistance here ([e-mail]) .

At ADI, we bring together diverse individuals to build the future of homes. ADI is an equal opportunity employer.

Hiring Salary Range

The typical hiring salary for this role, ranges from USD $79110.0 to $134690.0 per year but varies by specific work location. Within a range, our company determines base pay for an individual based on various factors, including market conditions, skills, and experience.

Benefits

• life and health insurance
• life assistance program
• accidental death and dismemberment insurance
• disability insurance
• 401k Plan
• vacation & holidays

US Visa Sponsorship Eligibility

This position is not eligible for US visa sponsorship