Social Strategist

Omnicom Media; New York (NY); On-site; USD 65,000 - 90,000; Full time

Benefits offered by this job

Medical coverage

401(k) plans

Flexible spending

Life insurance

Disability insurance

Employee stock purchase program

Paid family benefits

Job summary

Omnicom Media is seeking a Social Strategist to monitor, respond to, and engage clients’ communities across social channels. You will develop informed, creative social strategies and help shape the voice of brands while partnering with leading agencies and teams.

You will own content publishing, social listening, reporting, and stakeholder collaboration, with opportunities to drive new business and stay ahead of platform shifts. A dynamic, fast-paced environment awaits.

Qualifications

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Responsibilities

• Develop a deep understanding of client brand voice and update social response banks.
• Respond to social comments and DMs, including after-hours moderation.
• Own organic content publishing via CMS and native platforms.
• Identify surprise and delight opportunities and secure rights for clients.
• Perform social listening via Sprinklr to monitor mentions, sentiment, top conversations.
• Maintain channel health and update story highlights and link in bio posts.
• Provide cadence guidance per platform according to industry best practices.
• Deliver quarterly updates on best practices for organic and paid social.
• Compile qualitative and quantitative reports focusing on audience observations and performance.
• Build strong relationships with internal and external teams to complete client work.
• Offer POVs on new social features and shifts in the landscape for the agency.
• Collaborate with Social Strategy team on ad-hoc projects to drive new business.
• Stay up to date with cultural and social trends and interpret for clients.

Skills

Community management

Social strategy

Editorial calendars

Social reporting

Writing skills

Cross-functional collaboration

Platform knowledge

Tools

Sprinklr

Hootsuite

Sprout Social

Job description

We are looking for you - dynamic, best-in-class talent - to join the Omnicom Media team as a Social Strategist. In this role, you will work closely with team members to monitor, respond to, and engage directly with clients’ communities across social channels, develop collaborative, creative, and informed, social strategies for clients, and provide a fresh, new perspective on the ever-changing social landscape. This opportunity will kickstart your career at Omnicom and provide a platform to partner with the world’s leading brands.

Job Responsibilities:

• *Develop a deep understanding of client’s brand tone in order to embody the voice of the brand and update client’s social media response bank on an ongoing basis.
• *Respond to social comments and DMs on social platforms via community management, including after-hours moderation.
• *Own organic social media content publishing via automated content management system and manually in-platform.
• *Identify surprise and delight opportunities, user generated content (UGC) and secure rights for clients.
• *Perform and provide social listening reports via Sprinklr to monitor brand mentions, brand sentiment, top conversations, and relevant brand topics.
• *Maintain channel health and social best practices by updating story highlights, link in bio posts, and reposting stories content.
• *Provide guidance on social posting cadence by platform according to industry best practices and the client’s needs.
• *Provide quarterly updates on best practices for both organic and paid social.
• *Compile and deliver qualitative and quantitative reports, focusing on audience observations, social performance, commentary themes, and competitor insights for agency partners and clients.
• *Build strong relationships with internal and external agency teams to complete client work efficiently.
• *Provide your own expertise and perspective on new social media features and shifts in the social landscape by producing POVs for the agency.
• *Work collaboratively with the Social Strategy team and associated Omnicom agencies on ad-hoc projects (outside of client work) to help drive new business opportunities for the agency.
• *Stay up to date with the latest cultural and social trends, emerging platforms, audience behaviors and platform best practices and interpret for our clients’ business.
• *Confidently own all communications across teams and lead meetings between internal teams, external partner agencies, and clients.

Desired Skills & Experience:

• *2-4 years of community management and social strategy experience
• *Demonstrated enthusiasm for interactive media and digital marketing with strong working knowledge of social media.
• *Experience in mining insights, building social strategies, planning editorial calendars, community management and social reporting preferred.
• *Highly organized and detail-oriented with an emphasis on complete accuracy
• Team player who is able to balance multiple workstreams and collaborate effectively across multiple departments and communicate clearly.
• *Strong writing and communication skills.
• *Confidence in executing tasks independently, working with remote team members, and interacting with peers and senior executives at partner agencies and client teams.
• *Knowledge and expertise across all social media channels (Facebook, Instagram, TikTok, Twitter, Snapchat, Reddit, YouTube, etc.).
• *Experience with native publishing on social platforms preferred and CMS platforms (e.g., Sprinklr, HootSuite, SproutSocial).
• *Experience working within the health industry or government agencies is a bonus, but not required.

Why Omnicom?

You’ll be working alongside some of the best and brightest minds in the business in a fun and dynamic environment. At Omnicom Media, success is celebrated, and hard work is rewarded. Our people are smart and driven, all working together towards one common goal. You’ll learn, you’ll grow, and you’ll be exposed to career opportunities you can’t get anywhere else. Plus, you’ll have fun doing it.

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. The salary range for this position is posted below. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.

Employment Transparency

It is the policy of our company to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law.

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position, please email [e-mail].