Social Performance Trader

OpenKrill; United States; Remote; USD 70,000 - 110,000; Full time

Job summary

OpenKrill is seeking a detail-oriented Social Performance Trader to manage and optimise paid social campaigns across Meta Ads Manager (Facebook/Instagram) with exposure to LinkedIn Ads, Pinterest, and TikTok. You will monitor performance, implement optimisations, and collaborate with Client Success to update on results.

You will be responsible for day-to-day execution, performance analysis, budget accuracy, and timely campaign updates, ensuring high-quality delivery across multiple platforms.

Qualifications

• Hands-on experience managing paid social campaigns via Meta Ads Manager (Facebook/Instagram).
• Experience building, launching, monitoring, and optimising paid social campaigns.
• Strong analytical skills to interpret data and identify performance improvements.
• Attention to detail and ability to manage budgets and daily checks accurately.
• Strong organisational skills to manage multiple tasks and campaigns timely.

Responsibilities

• Build, launch, and manage daily paid social advertising campaigns, primarily via Meta Ads Manager, with exposure to LinkedIn Ads, Pinterest, and TikTok.
• Analyse campaign data to identify trends, assess performance, and uncover opportunities to improve results; implement changes to structure, targeting, budgets, and setup.
• Implement ad hoc account changes promptly, including budget adjustments and creative refreshes.
• Conduct daily account health checks to ensure campaigns run as expected and budgets are managed.
• Provide periodic updates to Client Success on campaign performance and optimisation opportunities.
• Maintain accuracy across campaign setup, execution, and ongoing management, owning assigned accounts.

Skills

Paid social campaign management

Campaign performance analysis

Budget management

Campaign monitoring

Data interpretation

Attention to detail

Time management

Collaboration

Tools

Google Tag Manager

Google Analytics

Job description

Role OverviewWe are looking for a detail-oriented and analytical Social Performance Trader to build, launch, manage, and optimise paid social advertising campaigns across multiple platforms, primarily Meta Ads Manager (Facebook and Instagram).The successful candidate will be responsible for the day-to-day execution and monitoring of campaigns, analysing performance data, identifying optimisation opportunities, and ensuring accurate and timely delivery. They will also work closely with the Client Success team to provide updates on account performance and recommend improvements to campaign results.Key Responsibilities

• Campaign Management: Build, launch, and manage daily paid social advertising campaigns, primarily through Meta Ads Manager, with additional exposure to LinkedIn Ads, Pinterest, and TikTok.
• Performance Analysis and Optimisation: Analyse campaign data to identify trends, assess performance, and uncover opportunities to improve results. Recommend and implement changes to campaign structure, targeting, budgets, and setup based on performance insights.
• Campaign Updates and Revisions: Implement ad hoc account changes promptly, including budget adjustments, creative refreshes, and other campaign updates as required.
• Campaign Monitoring and Quality Assurance: Conduct daily account health checks to ensure campaigns are running as expected, budgets are managed appropriately, and there are no gaps in campaign delivery or execution.
• Reporting and Communication: Provide periodic updates to the Client Success team on campaign performance, key observations, and optimisation opportunities.
• Account Accuracy and Accountability: Maintain accuracy across campaign setup, execution, and ongoing management, taking ownership of assigned accounts and addressing issues in a timely manner.

Qualifications and ExperienceRequired

• Hands-on experience managing paid social advertising campaigns through Meta Ads Manager, covering Facebook and Instagram.
• Experience building, launching, monitoring, and optimising paid social campaigns.
• Strong analytical skills, with the ability to interpret campaign data and identify opportunities to improve performance.
• Good attention to detail and the ability to manage campaign budgets, account updates, and daily checks accurately.
• Strong organisational skills and the ability to manage multiple tasks and campaign requirements in a timely manner.

Preferred

• Experience managing campaigns on other paid social platforms, such as LinkedIn Ads, Pinterest, and TikTok.
• Familiarity with Google Tag Manager and Google Analytics.
• Exposure to programmatic advertising.

Key Skills and Competencies

• Paid social campaign management
• Campaign performance analysis and optimisation
• Budget management and creative refreshes
• Campaign monitoring and quality assurance
• Data interpretation and reporting
• Attention to detail and accountability
• Time management and prioritisation
• Collaboration with Client Success teams