Social Media Strategist & Content Creator

AmeriGas; Philadelphia (Philadelphia County); On-site; USD 65,000 - 90,000; Full time

Job summary

AmeriGas Propane, Inc. is seeking a Social Media Manager to own the company’s social media presence end-to-end. You will create content, manage content calendars, schedule posts and respond to comments across platforms to engage customers.

Responsibilities include strategy development, calendar creation, posting, community management, social listening, and performance reporting. A strong design eye and analytics focus will help expand reach and response quality.

Qualifications

• 5+ years of social media management experience, graphic design & content creation.
• Ability to align strategic and creative thinking.
• Exceptional written and verbal communication skills.
• Experience with Sprout Social a plus.
• Thorough understanding of marketing analytics, customer engagement KPIs, & reporting.
• Experience with Adobe Illustrator.
• Customer-focused mindset.

Responsibilities

• Strategy Development – Create and implement comprehensive social media strategy to support growth and retention goals.
• Content Calendar Creation – Collaborates with other members of the Marketing team to develop content calendars.
• Content Creation and Posting – Owns day-to-day content creation and maintenance of AmeriGas social media channels.
• Community Engagement – Responds quickly to customer comments and coordinates with Customer Experience for resolutions.
• Social Listening – Track news stories and online mentions of AmeriGas for follow-up.
• Analytics and Reporting – Monitor performance, report monthly, and provide optimization recommendations.
• Additional responsibilities as directed.

Skills

Social media management

Graphic design & content creation

Strong written & verbal communication

Marketing analytics & KPIs

Customer-focused mindset

Education

BS in Marketing or Communications

5+ years marketing experience

Tools

Sprout Social

Adobe Illustrator

CRM tools (Microsoft Dynamics)

Oracle Eloqua

Job description

AmeriGas Propane, Inc. is seeking a Social Media Manager to own the company’s social media presence end-to-end. You will create content, manage content calendars, schedule posts and respond to comments across platforms to engage customers.

Responsibilities include strategy development, calendar creation, posting, community management, social listening, and performance reporting. A strong design eye and analytics focus will help expand reach and response quality.