Social Media Strategist: Brand & Enrollment Growth

College of DuPage; Chicago (IL); Híbrido; USD 27 000 - 39 000; Tempo integral

Vantagens oferecidas por esta oferta de emprego

Tuition discounts for employees and/or

Medical, dental, vision coverage

Paid time off

Retirement benefits

Resumo da oferta

College of DuPage is seeking a dynamic Social Media Specialist (FT) to lead official social media messaging and develop results-oriented content from concept to execution. You will work with campus influencers to reinforce the College brand and strengthen its market position.

The role requires two years of multimedia strategy experience, strong writing skills, and proficiency with WordPress and social media tools.

Qualificações

• Bachelor's degree in creative writing, journalism, English, marketing, communications or related field required.
• Minimum two years' proven experience as a multimedia strategist, social media specialist or similar role.
• Excellent writing and editing skills in English; familiarity with keyword placement.
• Creative thinker and planner with strong organizational skills.
• Proficiency with Microsoft Office Suite (Word, PowerPoint, Excel) required.
• Expertise across LinkedIn, Facebook, Twitter, Instagram and WordPress.

Responsabilidades

• Develop engaging social media content across platforms in different tones for audience segments.
• Serve as primary social media strategist liaison for institutional initiatives and cross-channel communications.
• Evaluate quarterly social media results and share insights with leadership.
• Create GIFs, memes, videos, and stories for breakthrough creative and enrollment initiatives.
• Maintain a social media calendar and align content with brand voice and goals.
• Write engaging content for blogs, emails, scripts, and interviews; tailor per channel.

Conhecimentos

Social media management

Content writing

Video production

Analytics

WordPress

Communication skills

MS Office

Formação académica

Bachelor's degree (creative writing, journalism, English, marketing, communications or related field)

Ferramentas

WordPress

Social media management tools

Word

PowerPoint

Excel

Descrição da oferta de emprego

College of DuPage is seeking a dynamic Social Media Specialist (FT) to lead official social media messaging and develop results-oriented content from concept to execution. You will work with campus influencers to reinforce the College brand and strengthen its market position.

The role requires two years of multimedia strategy experience, strong writing skills, and proficiency with WordPress and social media tools.