Social Media Specialist (Contract)

NC America; Irvine (CA); On-site; USD 52,000 - 66,000; Full time

Job summary

NC America is hiring a Social Media Specialist in Irvine, CA for a 5-month contract. The role focuses on strategizing, developing, and growing NC America’s social media across multiple game titles for the Western market.

You will create original text and video content, manage posts, and respond to followers to publicize NC America titles. You will collaborate with the Brand Marketing team, engage with communities, and analyze campaign performance to drive excitement across a global audience.

Qualifications

• Bachelor’s degree or equivalent combination of education and training, and experience.
• 3+ years’ social media management experience and/or social media agency with an emphasis in gaming or entertainment.
• Experience with short-form video platforms is preferred.

Responsibilities

• Develop and implement social media strategies aligned with brand goals.
• Set growth objectives and report on ROI for channels.
• Create and curate content for platforms like X, Instagram, YouTube, TikTok.
• Monitor campaigns, engage with followers, and respond to inquiries.
• Analyze data to identify trends and optimize strategies.

Skills

Social media growth

Video editing basics

Communication

Gaming marketing familiarity

Team collaboration

Trend awareness

Education

Bachelor's degree

Tools

Image editing software

Video editing software

Job description

This position is a 5-month contract role.

The Social Media Specialist’s key objective is to strategize, develop, and grow NC America’s social media accounts for multiple game titles on behalf of NC America and NC’s portfolio for the Western market. They will be responsible for creating original text and video conte4nt, managing posts, and responding to followers. This contract role will manage our company image in a cohesive way to achieve our marketing goals, assist and support the Brand Marketing team to publicize and market NC America titles by directly engaging in social channels and amplifying excitement across a global audience. The Social Media Specialist will aid the Marketing team and Community leads by managing social media, social engagement, and analyzing campaign performance.

Essential Job Functions

The following section contains key work that will be performed. NC is a dynamic organization, and the environment can be fluid. Roles and responsibilities can often be expanded to accommodate changing business conditions and objectives. Accordingly, employees may be asked to perform duties that are outside the specific functions that are listed.

Key Responsibilities

• Develop and implement social media strategies aligned with brand goals.
• Set specific channel growth objectives and report on ROI.
• Create and curate engaging content for various platforms including X.com, Instagram, YouTube, TikTok, etc. (e.g., text, images, video).
• Collaborate with NCA and external Community teams.
• Manage social media accounts and campaigns, including posting and monitoring.
• Analyze social media data to identify trends, measure performance, and optimize strategies.
• Engage with followers, respond to comments and inquiries, and resolve issues.
• Stay updated on social media trends and new features.
• Collaborate with other departments to ensure consistent messaging and improvement of social media experiences.

Qualifications/Skills Sets

This section contains competencies and qualifications directly related to successful job performance. The categories are broad, reflecting minimum requirements in the context of the scope of the job. The following is not intended to be an exhaustive list of all possible requirements, nor does it include general competencies/expectations/skills that are universally applicable to office work.

• Experience in social media channel growth and community building, especially with short-form video platforms like TikTok, Instagram Reels, and YouTube Shorts.
• Deep understanding of social media performance, listening, intelligence, and reporting.
• Undeterred by quick turnaround times, multi-step approval processes, and trying new things.
• Good at paying attention to details, communicative, self-motivated, and works well with others.
• Keeps up to date with social media, community, and gamer trends.
• Highly self-motivated and enthusiasm for NCSOFT products.
• Skilled communicator with excellent verbal, presentation, and written communication skills.
• Basic proficiency using image and video editing software.
• Familiarity with PC & console gaming marketing (PlayStation, Xbox, Steam) a plus.
• Familiarity with FPS and shooter title game launches a plus.

Education & Experience

• Bachelor’s degree or equivalent combination of education and training, and experience.
• 3+ years’ social media management experience and/or social media agency with an emphasis in gaming or entertainment.

Additional Requirements

• Some travel may be required (both domestically and internationally)

Physical Demands and Work Environment

Performing the duties of this job, the employee is regularly required to stand, sit, talk, hear, and use hands and fingers to operate a computer and telephone along with reaching. Specific vision abilities include close vision requirements due to computer work. Moderate noise, ability to work in a confined area, and ability to sit at a computer for an extended period of time are also included. The policy of NC is to hire, train, and promote all persons in all job groups in accordance with law, without regard to race, color, religion, sex, sexual orientation, age, marital or military status, national origin, gender identity, the presence of any sensory, mental or physical disability, genetic information, or any other status or characteristic protected by local, state, or federal law.

Job Location: Irvine, CA

Pay Range: Hourly

Irvine, CA pay range

$38 - $48 USD