Social Media Specialist

ReliaQuest; Tampa (FL); On-site; USD 65,000 - 90,000; Full time

Job summary

ReliaQuest, LLC in Tampa, FL is seeking a Social Media Manager to lead day-to-day activities for the marketing media team. You will drive social campaigns, create social-first content, engage followers, and collaborate with corporate communications, branding, recruiting, and marketing.

The role emphasizes storytelling, community building, analytics, and influencer programs, with opportunities to support executives and grow employer branding.

Qualifications

• 2-4 years of social media management experience or equivalent marketing/communications background.
• Experience managing paid and organic social campaigns preferred.
• Experience supporting executives with their social media presence and influencer programs.

Responsibilities

• Drive influencer, executive, and employee social media strategy.
• Collaborate with creative to produce social-first content that resonates and builds community.
• Develop and drive social campaigns to build employer brand and awareness.
• Build and manage the company's social media presence and engagement with followers.
• Respond on social media on behalf of ReliaQuest.
• Measure and report on campaigns using analytics tools.

Skills

Social media management

Influencer campaigns

Executive communications support

Content strategy

Community engagement

Tools

Sprout Social

Google Analytics

Video editing

Job description

Why it's worth it:

You'll be the day-to-day point person for our marketing media team for all things social. We're looking for someone who is passionate about storytelling, building community, is digitally savvy, works well cross-functionally, juggles multiple tasks effortlessly, and thinks strategically but is willing to roll up their sleeves to get work done. This person will partner closely with corporate communications, branding, recruiting and marketing teams.

The everyday hustle:

• Driving our influencer, executive, and employee social media strategy and programs.
• Collaborating with our creative team to create social-first content that resonates with our social audience and builds community.
• Developing and drivingsocialcampaigns to build employer brand and awareness
• Buildthe company's social media presence, including interacting with followers, promoting brand-focused interactive and engaging content, and expanding opportunities for revenue.
• Respond on social media on behalf of ReliaQuest
• Measure, test, and report on social media campaigns, using analytics tools to inform strategies and tactics for future campaigns
• Build a network of influencers including reporters, industry analysts and thought leaders
• Manage the company's employee advocacy community
• Translate insights into ideas to more effectively engage the cyber security community
• Assist in producing social media related videos and podcast series
• Assist with development of creative concepts forsocialmarketing initiatives

Do you have what it takes?

• 2-4 years of social-mediamanagementexperience.Alternatively, a mix of communications and/ormarketing experience with at least 2 years of direct social media management experience.
• Knowledge ofcybersecurity and the infosec social community is a strong plus
• Experience managing and measuring paid and organic social-media campaigns.
• Experience supporting executives with their social media presence
• Experience managing influencer campaigns/programs
• Experience using Sprout Social or other social media management platforms.
• Experience using Google Analytics or other metrics-tracking tools.
• Experience with design and basic video editing is a plus

What makes you uncommon:

• Youhave a strong grasp of the dynamics of social channels and excel at social platform management,social copywriting, and understand social marketing strategy.
• You areflexible and resilient, comfortable with ambiguityandadaptable to a high-change environmentand finding opportunities as the company grows.
• You cantranslate insights into ideas toengage the cyber security community and you have a passionfor cybersecurity.
• You have a Twitter list of infosec influencers.