Social Media Specialist

Halliburton; Houston (TX); On-site; USD 70,000 - 90,000; Full time

Benefits offered by this job

Benefits package

Job summary

Halliburton seeks a digital marketing professional to own and maintain all corporate social media channels, ensuring content is consistent, accurate and timely. You will manage the global content calendar, coordinate posts, workflows, and approvals across teams.

You will create, edit and publish platform-specific content, monitor channels for sentiment and audience insights, and elevate risks or opportunities as needed. The role includes employee advocacy and paid social management.

Qualifications

• 3 years of experience in digital marketing.
• 5+ years of Marketing or Communications experience strongly preferred.
• Degree strongly preferred.
• Experience managing social media channels and paid campaigns.

Responsibilities

• Own and maintain all corporate social media channels with consistent, accurate content.
• Manage global social media content calendar, coordinating posts and approvals.
• Create, edit, and publish platform-specific content; monitor channels and engage audiences.
• Monitor brand sentiment and audience insights; elevate risks and opportunities as needed.
• Manage employee advocacy platform and curate employee-shared content.
• Manage paid social advertising, including setup, optimization, and reporting.
• Track key metrics and deliver training to improve content and campaign performance.

Skills

Strong writing

Editing

Organization

Attention to detail

Multitasking

Stakeholder coordination

AI-assisted tools

Social media management

Analytics platforms

Paid social campaigns

Education

High school diploma

Bachelor's degree preferred

Tools

Social media platforms

Job description

We are looking for the right people — people who want to innovate, achieve, grow and lead. We attract and retain the best talent by investing in our employees and empowering them to develop themselves and their careers. Experience the challenges, rewards and opportunity of working for one of the world’s largest providers of products and services to the global energy industry.

Job Duties

• Own and maintain all corporate social media channels, ensuring consistent, accurate, and timely content across platforms.
• Manage the global social media content calendar, coordinating posts, workflows, and approvals teams.
• Create, edit, and publish platform-specific content; monitor channels and engage with audiences.
• Monitor social channels for brand sentiment, emerging issues, and audience insights; elevate risks and opportunities as needed.
• Manage the employee advocacy platform, curating and enabling employee-shared content.
• Manage paid social advertising, including setup, optimization, performance tracking, and reporting.
• Track key performance metrics, deliver training on social media best practices, and apply insights to continuously improve content and campaign performance.

Preferred Skills

• Strong writing, editing, organization, and attention to detail.
• Ability to manage multiple deadlines and coordinate with diverse stakeholders.
• Familiarity with AI-assisted tools for content drafting, compliance checks, and workflow efficiency.
• Experience with social media management and analytics platforms, including paid social tools.

Requirements

• High school diploma and 3 years of experience in digital marketing.
• 5+ years of Marketing or Communications experience strongly preferred.
• Degree strongly preferred.
• Experience managing social media channels and paid campaigns.

Candidates having qualifications that exceed the minimum job requirements will receive consideration for higher level roles given (1) their experience, (2) additional job requirements, and/or (3) business needs. Depending on education, experience, and skill level, a variety of job opportunities might be available, including Digital Marketing Specilaist, Digital Marketing Lead, or Digital Marketing Manager.

World Class Benefits

• At Halliburton, we're committed to providing you and your family with a comprehensive and affordable benefits package - which means we offer support for your physical, emotional, financial and parental needs, both now and in the future. When you join our team, you'll have access to a wide range of resources designed to help you thrive at work and at home. By clicking here , you can review a summary of the benefits available once you join.

Halliburton is an Equal Opportunity Employer

Employment decisions are made without regard to race, color, religion, disability, genetic information, pregnancy, citizenship, marital status, sex/gender, sexual preference/ orientation, gender identity, age, veteran status, national origin, or any other status protected by law or regulation.

Location

3000 N. Sam Houston Parkway E., Houston, Texas, 77032, United States

Job Details

Requisition Number: 211760

Experience Level: Experienced Hire

Job Family: Sales & Marketing

Product Service Line: Legal

Full Time / Part Time: Full Time

Compensation Information

Compensation is competitive and commensurate with experience.