Social Media Marketing Manager (Remote, Software Engineering Background)

GreatFrontEnd; United States; Remote; USD 60,000 - 80,000; Full time

Job summary

An innovative tech leader is seeking a passionate Social Media Marketing Manager to elevate their digital presence. In this fully remote role, you'll leverage your expertise in social media marketing to grow channels, especially on short video platforms. Collaborating with creative teams, you'll develop strategies that drive engagement and brand awareness. This position offers a dynamic work environment where your contributions will shape the company's online identity. If you have a background in software engineering and a knack for creative marketing, this is the perfect opportunity for you to thrive in a fast-paced tech landscape.

Benefits

Flexible Schedule

Paid Sick Time

Paid Time Off

Work From Home

Qualifications

• 3+ years in social media marketing with a proven track record.
• Experience with coding or familiarity with frameworks like React or Node.js.

Responsibilities

• Develop and implement social media strategies to drive brand awareness.
• Collaborate with designers and editors to create engaging content.

Skills

Social Media Marketing

Content Creation

Data Analysis

Communication Skills

Collaboration

Education

Bachelor's Degree

Tools

Video Editing Software

Social Media Management Tools

Marketing Automation Tools

Job description

Job Title: Social Media Marketing Manager
Location: Fully Remote
Experience Required: Minimum 3 years of professional experience in social media marketing

About GreatFrontEnd

GreatFrontEnd is a dynamic leader in the tech industry, committed to delivering innovative solutions and engaging digital experiences. We thrive on creativity, technical expertise, and collaborative teamwork. Join our remote team and help shape the digital presence of a forward-thinking company.

Job Summary

We are seeking an experienced Social Media Marketing Manager with a passion for technology and a proven track record in growing social media channels—especially short video platforms—from tens of thousands to hundreds of thousands of followers.

The ideal candidate will blend technical know-how with creative marketing strategies to drive our online engagement.

A background in software engineering is highly preferred, as it will help you better understand our audience and collaborate with cross-functional teams.

Key Responsibilities

Strategy & Execution:

• Develop and implement comprehensive social media marketing strategies to drive brand awareness and follower growth across multiple platforms.
• Identify trends, measure performance, and adjust strategies based on data-driven insights.

Content Creation & Management:

• Collaborate with graphic designers and video editors to create compelling content tailored for various social media channels.
• Personally edit and post videos, ensuring content aligns with brand guidelines and leverages the latest marketing tools.
• Manage content calendars, ensuring consistent and engaging posts.

Workflow & Automation:

• Set up and optimize social media marketing workflows, including automations for content scheduling, posting, and analytics.
• Integrate and leverage the latest marketing tools and technologies to streamline operations.

Growth & Analytics:

• Drive organic growth of social media accounts, with a focus on short video platforms.
• Monitor and analyze campaign performance metrics, adjusting tactics to maximize engagement and ROI.

Collaboration & Leadership:

• Work closely with the engineering, creative, and product teams to align social media efforts with broader company initiatives.
• Lead team efforts in strategizing and executing marketing campaigns, fostering a collaborative environment.

Required Qualifications

Experience:

• Minimum of 3 years in social media marketing with a proven track record of growing social media channels.

Technical Acumen:

• Highly preferred background in software engineering (bootcamp or degree preferred).
• Experience with coding or familiarity with frameworks and languages such as React or Node.js is a significant advantage.

Content Skills:

• Proficiency in editing and posting video content, with a deep understanding of current marketing tools.
• Demonstrated experience working with graphic designers and video editors to produce high-quality content.

Operational Expertise:

• Strong experience setting up and managing automated workflows for content calendars and social media management.

Communication & Collaboration:

• Excellent communication skills, with the ability to lead and collaborate with cross-functional teams.
• Proactive, innovative, and results-driven mindset.

Preferred Qualifications

• Prior experience specifically in scaling social media accounts on short video platforms.
• A robust portfolio showcasing successful social media campaigns and growth metrics.
• Knowledge of emerging trends and best practices in digital marketing and social media automation.

What We Offer

Fully Remote Work Environment:

• Enjoy the flexibility and balance of working remotely.

Collaborative Culture:

• Work with a diverse and talented team committed to innovation and excellence.

Professional Growth:

• Opportunities for continuous learning and career advancement in a fast-paced tech environment.

Competitive Compensation & Benefits:

• Attractive salary and benefits package that recognizes your skills and contributions.

Job Type: Full-time

Pay: ₹25,000.00 - ₹96,000.00 per month

Benefits:

• Flexible schedule
• Paid sick time
• Paid time off
• Work from home

Schedule:

• Monday to Friday

Application Question(s):

• Do you have a background in software engineering, either from coding bootcamps, a formal software engineering degree, or having developed your own apps?
• Do you have prior experience growing any social media channel from tens of thousands of followers to hundreds of thousands of followers, through your own efforts or by leading a team? Paste links to those social media channels here and state your contributions.
• Do you have examples of short videos you have edited or worked with a short video editor to edit that have gone viral? Paste links to those short videos here and state your contributions.

Education:

• Bachelor's (Preferred)

Experience:

• Social media marketing: 3 years (Required)

Work Location: Remote