Social Media Manager

The Monroe Institute; United States; Remote; USD 70,000; Full time

Job summary

The Monroe Institute is seeking a Social Media Manager to enhance its online presence. This fully remote role involves strategic oversight of social media platforms, engagement with audiences, and collaboration with the marketing team. Ideal candidates will have a strong background in social media management, SEO, and analytics, along with a passion for community building. The position offers a competitive salary and benefits, promoting a collaborative work environment.

Benefits

Health, dental, and vision benefits

Life insurance and 401K

Generous paid time off and holiday schedule

Professional development opportunities

One free residential program per year

Qualifications

• 3-5 years of hands-on experience in social media management.
• Expert knowledge of social media algorithms and best practices.
• Strong writing and communication skills.

Responsibilities

• Oversee content scheduling and publishing across multiple platforms.
• Monitor and respond to audience interactions.
• Track and analyze performance metrics.

Skills

Social Media Algorithms

Engagement Strategies

Content Distribution

SEO

Data Analysis

Community Engagement

Multilingual Content Management

Tools

Facebook Insights

TikTok Analytics

YouTube Studio

Canva

Photoshop

Job description

Location: United States (Fully Remote) Employment Type: Full-Time, Permanent Compensation: $70,000 Annually

Position Overview

The Monroe Institute is seeking a strategic, analytical, and highly organized Social Media Manager to oversee and optimize our presence across multiple platforms. This role requires deep expertise in social media algorithms, engagement strategies, and content distribution to ensure maximum organic reach and visibility.

The Social Media Manager will not be responsible for the majority of content creation but will work closely with the Content Strategist & Creator and the Director of Marketing Communications to publish and distribute content eff ectively. They will also monitor engagement, manage community interactions, analyze performance, optimize for SEO and search visibility, and oversee multilingual content adaptations with provided translators.

Additionally, this role involves blog post writing, tracking performance data, and occasionally contributing to content creation when necessary.

Who We’re Looking For

We attract high performers who are:

● Strategic Thinkers – You understand social media algorithms and how to maximize organic reach.

● Multitaskers – You can manage multiple social platforms while ensuring a cohesive brand voice.

● Data-Driven Marketers – You track analytics, use insights to refi ne strategies, and continuously optimize performance.

● SEO-Savvy – You understand search visibility, UTM tracking, and how to optimize channels for discoverability.

● Adaptable and Detail-Oriented – You can manage multilingual content distribution, ensuring accurate overlay text on content with the help of translators.

● Community Builders – You can engage with audiences, respond to messages, and foster meaningful conversations across all platforms.

● Collaborative Yet Independent – You take ownership of social media management while working closely with the broader marketing team.

Before applying, review our social media channels to ensure you are comfortable managing them at scale. This is a high-impact role that requires a strategic, analytical, and hands-on approach.

What You’ll Do

As our Social Media Manager, you will:

● Oversee content scheduling and publishing across Instagram, TikTok, Facebook, LinkedIn, YouTube Shorts, and long-form YouTube.
● Manage and optimize organic social media growth strategies, ensuring maximum engagement and visibility.
● Monitor and respond to comments, direct messages, and audience interactions across all platforms.
● Adapt content into multiple languages by incorporating overlay text and ensuring localization accuracy (translators provided).
● Write, edit, and publish blog posts aligned with social media strategy and audience interests.
● Optimize channel SEO, metadata, hashtags, and keyword strategies to improve search visibility.
● Track and analyze performance metrics, using insights to refi ne content distribution strategies and improve engagement.
● Implement UTM tracking and analytics reporting to measure eff ectiveness and guide future strategy.
● Engage in website conversations and integrate social media initiatives with broader marketing campaigns.
● Work closely with the Content Strategist & Creator and the Director of Marketing Communications to brainstorm new ideas and refi ne strategies for organic audience growth.
● Create content calendars and schedule/post content delivered from Content Strategist and Creator, and the Director of Marketing Communications. You will also be expected to write high engagement captions for all content posted on the channels.
● Contribute to content creation, including basic video editing, overlay text for multilingual channels, image formatting, story posts with links, YouTube thumbnail and cover image creatives, etc.

What You Bring

● 3-5 years of hands-on experience in social media management with a proven track record of growing audiences and increasing engagement.
● Expert knowledge of social media algorithms and best practices for Instagram, TikTok, Facebook, LinkedIn, and YouTube.
● Experience managing multiple platforms simultaneously while ensuring cohesive branding and messaging.
● SEO expertise with an understanding of how to optimize posts, hashtags, metadata, and search visibility.
● Strong writing and communication skills with the ability to craft compelling social media posts and blog content. If you rely solely on AI for copy, this role is not for you.
● Basic video editing experience for adding multilingual overlay text and repurposing content for diff erent platforms.
● Experience with platforms such as Canva or Photoshop.
● Profi ciency in analytics tools such as Facebook Insights, TikTok Analytics, YouTube Studio, and UTM tracking.
● Familiarity with AI tools that assist in content optimization, data analysis, and workfl ow automation.
● A highly organized, detail-oriented, and proactive approach to social media strategy and execution.

What We Offer

● Fully remote work
● $70,000 annual salary
● Health, dental, and vision benefi ts
● Life insurance and 401K
● Generous paid time off and holiday schedule
● One free residential program per year
● Professional development opportunities
● A supportive and collaborative team environment

Equal Opportunity Employer

The Monroe Institute is proud to be an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, disability status, or any other characteristic protected by applicable law.

Eligibility Requirement:

All applicants must be currently based in the United States and possess a valid permit to work.

How to Apply

We are looking for a results-driven social media manager who is ready to execute and optimize our strategy at scale. If you are passionate about social media growth, engagement, and content distribution, this is the perfect role for you.

To apply, please submit the following to: [e-mail]

● A brief cover letter explaining why you are the right fit.
● Links to social media accounts you have managed with before-and-after growth statistics preferred.
● A portfolio showcasing your best work in organic social media growth and engagement strategies. We will not move forward with any candidates who do not submit a portfolio.

Let’s grow something exceptional together.