Social Media Manager

Novrix Studio; United States; Remote; USD 45,000 - 78,000; Full time

Benefits offered by this job

Fully remote

Direct ownership of accounts

International brands in portfolio

Fixed monthly pay + performance bonus

Paid leave & national holidays

Job summary

Novrix Studio seeks a hands-on social media lead to own end-to-end content for 3–5 client accounts across Instagram, Facebook, LinkedIn and YouTube. You’ll decide strategy, write copy, design visuals, and schedule posts from concept to published content and monthly reports.

You’ll work directly with the founder, manage multiple brands remotely for North American and Indian audiences, with a clear bonus framework and ownership of results.

Qualifications

• 2–5 years managing social media for brands or agencies.
• Independent account ownership: strategy, copy, visuals, results.
• Strong written English for NA audiences; capable for Indian audiences (Hindi/Gujarati optional).
• Keen eye for design and platform-specific formats; able to sketch concepts.

Responsibilities

• Own content pipeline for 3–5 client accounts across IG, FB, LinkedIn, YouTube.
• Plan monthly content calendars based on goals and audience.
• Write all copy in each client’s brand voice for NA and Indian audiences.
• Decide post formats and visual direction; source imagery as needed.
• Brief designers, review creative, and approve for publication.
• Schedule, publish, and manage comments/DMs; analyze performance.
• Produce monthly client reports with recommendations.

Skills

Strategic thinking

Copywriting

English writing (NA)

Time management

Tools

Meta Business Suite

LinkedIn Analytics

YouTube Studio

Canva

Metricool

Later

Buffer

Hootsuite

Job description

You'll own social media end-to-end for a mix of North American and Indian client accounts. This is not a role where someone hands you a brief and you execute it. You'll be the one deciding what gets posted, why, how it looks, and when, from the idea through to the published post and the monthly report.

You'll work directly with the founder, not under a layer of managers.

We're looking for someone who can be given an account and run it.

What Youll Do

• Own the full content pipeline for 3 to 5 client accounts across Instagram, Facebook, LinkedIn, YouTube.
• Plan monthly content calendars for each client based on their goals, audience, and whats working.
• Write all copy yourself: captions, hooks, carousel text, reel scripts, and ad copy, in each client’s brand voice, for both Indian and North American audiences.
• Decide the post format and visual style for every piece (static, carousel, reel, story, or short video) and choose the layout and design direction that fits the brand and the message.
• Source and select the right imagery: client-supplied photos, stock, product shots, UGC, or screenshots, and know which one the post actually needs.
• Brief the creative designer and video editor with specific, visual direction (references, layout sketches, copy placed) so the first draft is close to final.
• Review and approve creative; push back when it doesn’t match the brief.
• Schedule and publish; manage comments, DMs, and community engagement.
• Track performance in Meta Business Suite, LinkedIn Analytics, YouTube Studio, and GA4; produce monthly client reports with a clear point of view on what to do next.
• Catch trends, formats, and audio early and adapt them for the right accounts, including India-specific trends, festivals, and regional moments.
• Coordinate with the paid media team so organic and paid content reinforce each other.

What We’re Looking For

• 2 to 5 years managing social media for brands or at an agency, with proven multi-account experience.
• You’ve run accounts independently before: decided the strategy, wrote the copy, directed the visuals, and answered for the results
• Strong written English for North American audiences, plus the ability to write for Indian audiences (Hindi or Gujarati is a plus for our Gujarat-based clients).
• A sharp eye for design: you can tell a good layout from a bad one, know which post styles perform on which platform, and can sketch what you want before a designer touches it.
• Comfortable sourcing and selecting images; you know what a strong product shot or lifestyle image looks like and when a stock photo will hurt the post.
• Hands-on with Meta Business Suite, LinkedIn, YouTube Studio, Canva, and at least one scheduling tool (Metricool, Later, Buffer, Hootsuite, or similar).
• You read analytics and form opinions from them, not just report numbers.
• Organised enough to run several clients at once without missing a posting date, and self-driven enough to do it without being checked on.
• Portfolio or live accounts you’ve personally managed, showing growth and quality.

Working Hours

Our team works a schedule that overlaps with Canadian business hours (EST) for North American clients, with daytime IST availability for Indian clients.

Nice to Have

• Experience with local or retail businesses in India (shops, D2C brands, service businesses)
• Experience with B2B or trades/service clients in North America
• Short-form video scripting or basic editing (CapCut, Premiere)
• Familiarity with Notion, Slack, and AI tools in a content workflow
• Experience with paid social or boosting

What You Get

• Fully remote; direct ownership of your accounts and direct access to the founder
• A mix of international and Indian brands in your portfolio
• Fixed monthly pay on the 2nd of every month, paid leave, and national holidays observed
• Performance bonus framework tied to client outcomes
• Access to our 500+ page social media playbook, design system, and internal tooling