Social Media Manager

DIETIVO; United States; On-site; USD 55,000 - 85,000; Full time

Job summary

Join a growing leader in the health and wellness sector as a Social Media Manager. You'll be pivotal in enhancing Dietivo's digital presence through strategic content development and performance analysis. This role offers the chance to make a significant impact in a dynamic environment, utilizing innovative tools to engage audiences effectively.

Benefits

Creative and innovative work environment

Dynamic team with significant impact

Qualifications

• Proven expertise in content creation and management.
• Proficient in using AI tools for content development.
• Strong organizational and project management abilities.

Responsibilities

• Develop and manage content across digital platforms.
• Conduct performance analysis and report metrics.
• Establish relationships with content creators and influencers.

Skills

Content Creation

SEO Principles

AI Tools Utilization

Communication Skills

Project Management

Health and Wellness Knowledge

Job description

Opportunity to Join Dietivo as a Social Media Manager

About Dietivo: Dietivo, a growing leader in the health and wellness sector, is committed to delivering scientifically-supported nutrition and health information. We are seeking a Social Media Manager who is passionate about health, nutrition, and adept at leveraging digital platforms to enhance our brand's visibility and engagement.

Position: Social Media Manager

Location: United States (Remote) tbc

Employment Type: Permanent, Full-Time

Role Overview: The Social Media Manager will play an instrumental role in advancing our mission by developing compelling content and managing a dynamic online presence across all major platforms. This position is pivotal in driving engagement and ensuring that our digital interactions resonate deeply with our audience.

Key Responsibilities:

Content Development and Management:

Strategically develop and manage a content calendar utilizing AI tools and/or content creator sub-contractors or agencies for optimized scheduling and publication.

Craft, review and ‘slice’ the SEO-optimized and well-structured content across various formats, including articles, blogs, and social media updates.

Continuously explore and integrate new AI tools to enhance content quality and user engagement.

Employ advanced SEO techniques for keyword research to tailor content specific to the health and nutrition sectors.

Platform and Technical Management:

Oversee all backend aspects of the platform including content categorization, tags, permissions, and imagery.

Liaise with technical support to implement new features or address issues, ensuring seamless platform functionality.

Outreach and Networking:

Establish and maintain robust relationships with content creators, industry experts, and influencers to facilitate collaborative content creation and guest posts.

Execute targeted social media outreach to curate transformative stories and foster active community engagement.

Performance Analysis and Reporting:

Track, analyze, and report performance metrics for all content and social media activities using sophisticated analytics tools.

Adapt and refine content strategies based on data-driven insights to maximize engagement and reach.

Application Requirements:

CV and a detailed cover letter outlining your suitability and vision for contributing to Dietivo.

A comprehensive portfolio with links to previous work showcasing a strong, effective media presence across all key social platforms, demonstrating your ability to drive substantial engagement.

Skills Required:

Proven expertise in content creation and management with a solid understanding of SEO principles.

Proficient in using AI tools for content development, research, and social media management.

Exceptional communication skills for effective outreach and relationship management.

Strong organizational and project management abilities to handle multiple concurrent projects.

Comprehensive understanding and industry knowledge of the health and wellness and weight-loss niches.

What We Offer:

The opportunity to be part of a dynamic team dedicated to making a significant impact in the health and wellness industry.

A creative and innovative work environment where your contributions are valued and encouraged.

How to Apply: Interested candidates should apply by submitting their CV, a cover letter, and a portfolio including links. The portfolio should specifically demonstrate a strong and effective media presence across all key platforms, highlighting your ability to drive engagement and foster community interaction.