Social Media Manager

Placements24; The Islands (MS); Hybrid; USD 19,000 - 23,000; Full time

Benefits offered by this job

Competitive salary

Hybrid work

Health benefits

Professional development

Creative team culture

Brand campaigns

Job summary

Placements24 is seeking a creative Social Media Manager to develop and execute strategies across major platforms, driving engagement and brand presence. You will manage content creation, monitor trends, and analyze metrics to optimize campaigns, while collaborating with the marketing team to ensure alignment with brand messaging.

The role offers a hybrid work model, competitive compensation, and opportunities for professional development in digital marketing trends.

Qualifications

• Proven experience as a Social Media Manager or similar role with a strong portfolio of campaigns.
• In-depth knowledge of major social platforms, their algorithms, and best practices.
• Excellent content creation, copywriting, and editing skills.
• Experience with social media management and analytics tools (Hootsuite, Buffer, Sprout Social).
• Strong understanding of digital marketing principles and how social fits into the overall strategy.
• Excellent communication, collaboration, and community management skills.

Responsibilities

• Develop and implement comprehensive social media strategies across platforms.
• Create, curate, and schedule engaging content (text, image, video).
• Monitor channels for trends, conversations, and brand mentions; respond professionally.
• Engage with the online community and encourage user-generated content.
• Analyze performance metrics, track KPIs, and generate regular reports with insights.
• Collaborate with marketing to align social with broader campaigns.

Skills

Social media strategy

Content creation

Copywriting

Analytics tools

Community management

Tools

Hootsuite

Buffer

Sprout Social

Job description

Our client is seeking a creative and strategic Social Media Manager to join their team in Paarl. This role is responsible for developing and executing engaging social media strategies to enhance brand presence, drive community engagement, and support marketing objectives. You will manage all social media channels, create compelling content, and analyze performance metrics to optimize campaigns. This is an excellent opportunity to contribute to a growing brand's online narrative and work within a collaborative environment that values innovation and audience connection. You will be the voice of the brand across key social platforms.

Key Responsibilities

• Develop and implement comprehensive social media strategies across platforms like Facebook, Instagram, Twitter, LinkedIn, and others.
• Create, curate, and schedule engaging and high-quality content, including text, image, and video posts.
• Monitor social media channels for trends, conversations, and mentions of the brand, responding promptly and professionally.
• Engage with the online community, fostering positive relationships and encouraging user-generated content.
• Analyze social media performance metrics, track KPIs, and generate regular reports with insights and recommendations.
• Collaborate with the marketing team to ensure social media efforts align with broader marketing campaigns and brand messaging.

Requirements

• Proven experience as a Social Media Manager or similar role, with a strong portfolio of successful social media campaigns.
• In-depth knowledge of major social media platforms, their algorithms, and best practices.
• Excellent content creation, copywriting, and editing skills.
• Experience with social media management and analytics tools (e.g., Hootsuite, Buffer, Sprout Social).
• Strong understanding of digital marketing principles and how social media fits into the overall strategy.
• Excellent communication, collaboration, and community management skills.

Benefits

• Competitive salary commensurate with experience.
• Hybrid work model offering flexibility and balance.
• Comprehensive health and wellness benefits.
• Opportunities for professional development and training in social media trends.
• A creative and supportive team culture.
• Involvement in exciting brand campaigns and digital initiatives.