Social Media Manager

Evlo AI; New York (NY); On-site; USD 70,000 - 110,000; Full time

Job summary

Evlo AI is seeking a strategic Social Media Manager to own the brand across LinkedIn, X, Instagram, TikTok, and YouTube. You’ll translate positioning into daily content, run paid social programs, and tie performance to pipeline and revenue.

Collaborate with content, design, and product marketing to ship platform-native assets and measure impact. You will manage the editorial calendar, drive audience growth, and optimize paid campaigns, with a focus on storytelling across channels and agile

Qualifications

• 3-6 years of social media management experience in B2B or B2C tech.
• Proven track record of growing channels and running paid social campaigns with measurable results.
• Hands-on with scheduling and analytics tools (Sprout Social, Hootsuite, Buffer) and paid platforms (LinkedIn Ads, Meta Ads Manager).
• Strong editorial judgment and copywriting skills; adaptable voice across platforms.
• Comfortable with video content workflows — brief creation, editing basics (CapCut or similar).
• Analytical approach: engagement metrics, funnel contribution, reporting to leadership.
• Bonus: experience with employee advocacy programs or creator partnerships or AI-assisted tooling.

Responsibilities

• Own the editorial calendar across organic social channels, planning and shipping content weekly.
• Grow follower base, engagement rate, and share of voice; set targets and report monthly on performance.
• Plan, launch, and optimize paid social campaigns on LinkedIn Ads, Meta, and X using campaign budgets, audiences, and creative testing.
• Partner with content and design teams to produce platform-native assets: short-form video, carousels, threads, and live event coverage.
• Manage community engagement — monitoring mentions, responding to comments, and escalating issues to comms leadership.
• Use analytics tools (Sprout Social or similar, GA4, native platform insights) to measure what performs and iterate on strategy.
• Run social listening to surface trends, competitor moves, and customer sentiment that inform content and positioning.

Job description

About The Role

The role owns the social media strategy across LinkedIn, X, Instagram, TikTok, and YouTube — turning brand positioning into content that builds audience, drives engagement, and feeds demand generation.

About The Role

The role owns the social media strategy across LinkedIn, X, Instagram, TikTok, and YouTube — turning brand positioning into content that builds audience, drives engagement, and feeds demand generation.
You will sit at the intersection of brand and growth: working with content, design, and product marketing to ship daily content, run paid social programs, and tie social performance back to pipeline and revenue.

Key Responsibilities

• Own the editorial calendar across organic social channels, planning and shipping content weekly
• Grow follower base, engagement rate, and share of voice; set targets and report monthly on performance against benchmarks
• Plan, launch, and optimize paid social campaigns on LinkedIn Ads, Meta, and X using campaign budgets, audiences, and creative testing
• Partner with content and design teams to produce platform-native assets: short-form video, carousels, threads, and live event coverage
• Manage community engagement — monitoring mentions, responding to comments, and escalating issues to comms leadership
• Use analytics tools (Sprout Social or similar, GA4, native platform insights) to measure what performs and iterate on strategy
• Run social listening to surface trends, competitor moves, and customer sentiment that inform content and positioning

What We Are Looking For

• 3-6 years of social media management experience, ideally in B2B or B2C tech
• Proven track record of growing channels and running paid social campaigns with measurable results
• Hands-on with scheduling and analytics tools (Sprout Social, Hootsuite, Buffer) and paid platforms (LinkedIn Ads, Meta Ads Manager)
• Strong editorial judgment and copywriting skills; able to adapt voice across platforms and audiences
• Comfortable with video content workflows — brief creation, editing basics (CapCut or similar), and coordination with creators
• Analytical approach: fluent in engagement metrics, funnel contribution, and reporting to leadership
• Bonus: experience with employee advocacy programs, creator/influencer partnerships, or AI-assisted content tooling