Social Media Manager

ClearpointCo; Milwaukee (WI); On-site; USD 60,000 - 75,000; Full time

Job summary

A dynamic marketing agency is looking for a Social Media Manager to enhance engagement and expand their digital footprint. The ideal candidate will develop content strategies across multiple platforms, leveraging insights and trends to align with brand goals. Applicants should have over 5 years of social media experience and a strong ability to write compelling content. This full-time role is based in Cedarburg, Wisconsin, and aims to connect with new audiences while improving engagement metrics.

Qualifications

• Proven track record with 5+ years’ experience in social media.
• Experience writing sharp and engaging content.
• Hands-on experience in content creation and performance analysis.

Responsibilities

• Craft and manage content for social channels.
• Connect with existing and new customers through the brand.
• Analyze and optimize social media strategy.
• Stay up to date with trends in social media.

Skills

Content creation

Social media strategy

Trend analysis

Engagement techniques

Education

Bachelor’s degree in communications, marketing, and/or social media

Tools

Instagram

Facebook

Twitter

Snapchat

TikTok

YouTube

Job description

Base Pay Range

$60,000.00/yr - $75,000.00/yr

Job Information

TITLE: Social Media Manager

LOCATION: Cedarburg, Wisconsin

TYPE: Direct-hire

SALARY: $60,000 - $75,000 DOE

SUMMARY:

Our client is eager to connect with new audiences and engage their existing base through compelling social media initiatives. They are seeking a social media manager to help them expand their digital footprint and oversee our social communications efforts. You will develop and implement informed content strategies tailored to the strengths of various social media platforms to increase brand awareness and affinity.

OBJECTIVES:

• Increase engagement for existing audiences with high-quality social initiatives
• Acquire new followers by filling gaps in their content output
• Align the brand with new and emerging trends
• Improve ROI through more consistently on-target messaging
• Identify new channels to embed the brand that align their direction
• Glean insights from social data using monitoring tools

RESPONSIBILITIES:

• Use social media tools to craft, manage and release content to social channels
• Become an extension of the company’s brand to connect with existing customers, and acquire new ones
• Analyze the company’s social strategy to make frequent improvement suggestions
• Stay up to date with new and emerging trends to help keep social media presence consistently relevant
• Establish key performance indicators to understand efficacy of existing social campaigns and adjust strategy for further optimizations

REQUIREMENTS:

• Bachelor’s degree in communications, marketing, and/or social media.
• Proven track record, 5+ years’ experience providing social media plans within set budgets, including hands‑on experience in content creation, tool management, training and analyzing performance data to optimize strategy.
• Experience writing sharp and engaging content to craft compelling content tailored to different social media platforms.
• Experience with platform algorithms and current trends and understand how to make both paid and organic content work together to drive results.
• Experience in these platforms: Instagram, Facebook, Twitter, Snapchat & TikTok, YouTube.

Seniority Level

Mid‑Senior level

Employment Type

Full‑time

Job Function

• Art/Creative, Marketing, and Strategy/Planning

Industries

Consumer Services