Social Media Manager

Artist House; Los Angeles (CA); On-site; USD 90,000 - 130,000; Full time

Job summary

Artist House seeks a digital-first executive to own the artist's digital strategy, embedded in their creative process and focused on growing the audience and business outcomes. You will manage day-to-day content across Instagram, TikTok, YouTube; plan, shoot, edit, and source content; optimize posting cadence and captions; translate briefs into digital plans; collaborate with label/mgmt on buy-in.

Requirements include 2+ years in artist/digital marketing, strong platform trend knowledge, and

Qualifications

• 2+ years managing social/digital presence for an artist, brand, or public figure and/or working in digital marketing at a record label.
• Strong grasp of platform algorithms and native content trends (TikTok/Reels/Shorts).
• Intuitive understanding of the artist landscape and what is working/what is not working.

Responsibilities

• Own the day-to-day content calendar across all active platforms (Instagram, TikTok, YouTube, etc.).
• Plan, shoot, edit, and source short-form and long-form content in coordination with the artist and creative collaborators.
• Manage posting cadence, captions, and platform-specific optimization (formats, timing, trends).
• Monitor comments/DMs and community engagement; flag anything requiring management or artist attention.
• Translate artist briefs and commercial goals into digital plans; coordinate with label/mgmt to set buy-in.
• Review and approve TikTok Sound timestamps to surface moments for virality.
• Support on basic iPhone content video capture as needed.

Skills

Social/digital management

Platform trends

Content editing tools

Analytics reporting

Tools

CapCut

Premiere Pro

Canva

Job description

We're looking for a digital-first executive to join the team and exclusively own the digital strategy for one of our artists. You'll be dedicated entirely to one artist's world, embedded in their creative process, and responsible for translating that into content that grows their audience and drives real business outcomes.

Content & Social Management

• Own the day-to-day content calendar across all active platforms (Instagram, TikTok, YouTube, etc.)
• Plan, shoot, edit, and/or source short-form and long-form content in coordination with the artist and creative collaborators
• Manage posting cadence, captions, and platform-specific optimization (formats, timing, trends)
• Monitor comments/DMs and community engagement; flag anything requiring management or artist attention
• Translate artist briefs and commercial goals into digital plans we can run against. Work upstream with the label/mgmt to set expectations and get buy-in
• Review and approve TikTok Sound timestamps to ensure the right moments are surfaced for trends and virality
• Support on basic iphone content video capture as needed.

Strategy & Planning

• Develop & execute rolling content strategy tied to release timelines, tour announcements, and key career moments
• Identify platform trends, formats, and opportunities relevant to the artist's audience
• Coordinate with lead manager on aligned messaging and asset needs

Reporting & Analytics

• Deliver regular (e.g. weekly/monthly) performance reports to management: growth, engagement, top-performing content, platform-specific trends
• Track KPIs against goals set with management (follower growth, engagement rate, streaming correlation, etc.)
• Provide post-campaign recaps for major moments (single release, video drop, tour leg)

Fan Development

• Manage fan-facing social accounts (posting, replies, community engagement) to keep the audience engaged and growing
• Repurpose and distribute content across platforms (TikTok, IG, YouTube, etc.), adapting format and timing to each channel's audience

Qualifications

• 2+ years managing social/digital presence for an artist, brand, or public figure and/or working in digital marketing at a record label
• Strong grasp of platform algorithms and native content trends (TikTok/Reels/Shorts)
• Intuitive understanding of the artist landscape and what is working/what is not working
• Comfortable with basic content creation/editing tools (CapCut, Premiere, Canva, etc.)
• Experience building and presenting performance reports/dashboards
• Discretion with sensitive/unreleased material and artist brand voice
• Comfortable with travel as needed, this role may require extensive time with the artist on tour, promo trips, etc.