Social Media Manager

Self Financial, Inc.; Austin (TX); On-site; USD 99,000 - 133,000; Full time

Job summary

A leading company in the fintech sector is seeking a Social Media Manager to develop and execute innovative social media strategies. The role involves leading a small team, creating engaging content, and analyzing performance metrics to enhance brand presence. Ideal candidates will have strong leadership skills, creativity, and a passion for social media trends.

Benefits

Medical insurance

Vision insurance

401(k)

Annual Bonus

Stock options

Qualifications

• 4+ years of experience in social media management.
• At least 2 years managing a team.
• Experience in fintech preferred.

Responsibilities

• Develop and implement social media strategies.
• Lead a team of two social media coordinators.
• Track and analyze key metrics to optimize performance.

Skills

Leadership

Communication

Creativity

Analytical Skills

Curiosity

Tools

Hootsuite

Social Media Analytics Tools

Job description

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This range is provided by Self Financial, Inc.. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

$99,000.00/yr - $133,000.00/yr

Additional compensation types

Annual Bonus and Stock options

Direct message the job poster from Self Financial, Inc.

Self is searching for a Social Media Manager to shape and lead a dynamic social media strategy and ensure alignment with overall marketing and business objectives. As a leader on our Organic Marketing Team reporting to the VP of Communications, you’ll be responsible for content creation, community engagement, influencer partnerships, and data-driven optimizations. You’ll develop and lead a team of two through the execution of social strategies that create a cohesive presence across platforms.This role requires a strong blend of creativity, analytical skills, and leadership to expand our reach and foster brand loyalty.

What you will do:

• Develop and implement comprehensive social media strategies to increase brand awareness, engagement, and lead generation across multiple platforms
• Lead a team of two social media coordinators, providing mentorship, training, and performance feedback
• Create, curate, and optimize high-quality content that aligns with the company’s voice, values, and goals
• Track, analyze and report on key metrics, trends, and KPIs to optimize performance
• Manage and grow the company’s social media communities
• Collaborate with cross-functional teams including content, PR, design, and performance marketing
• Stay up-to-date on industry trends, competitor activities, and best practices to keep our social media efforts relevant and innovative
• Lead social strategy and execution within go-to-market planning to ensure cohesive campaigns that align with broader brand and business objectives
• Oversee the social media calendar

Who you are:

• 4+ years of experience in social media management and at least 2 years managing a (small) team
• Experience in fintech or other highly-regulated industries is also strongly preferred
• Expertise in social media platforms, influencer management, social management tools
• Strong leadership skills with the ability to mentor and guide a team
• Excellent communication skills and a strong eye for design, video, and visual aesthetics
• Experience with social media management tools (e.g., Hootsuite), analytics platforms
• Familiarity with video content creation and editing
• Familiarity with social media analytics tools and an understanding of how to leverage data to inform strategy
• Curiosity and a passion for social media, pop culture, and digital innovation
• Experience managing influencers and an influencer agency
• Knowledge of SEO, content marketing, and digital marketing best practices
• Creative, self-motivated, and highly organized with the ability to manage multiple projects in a fast-paced environment
• Please show examples of your work

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing

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Inferred from the description for this job

Medical insurance

Vision insurance

401(k)

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