Social Media Lead: Build Impactful Campaigns & Communities

Girlswhocode; New York (NY); On-site; USD 90,000 - 120,000; Full time

Job summary

Girls Who Code is seeking a Social Media Manager to lead strategy and execution across platforms from NYC, with 2 days in-office weekly. You will shape thought leadership, manage the CEO’s presence, and drive engagement while coordinating with Marketing, Development, and Executive teams.

The ideal candidate brings strong storytelling, copywriting, and analytics skills, plus a passion for equity in technology for girls and women. Hybrid opportunities may be considered locally.

Qualifications

• Minimum 4 years of experience managing social media strategy and content (per HTML wording).
• Ability to translate news, events and organizational priorities into timely social content.
• Proven track record growing brand awareness and audience engagement across platforms.

Responsibilities

• Develop and execute social content across Instagram, LinkedIn, TikTok, YouTube and more.
• Lead content calendar, publishing, engagement, and optimization.
• Monitor performance, extract insights, and report to leadership.
• Collaborate with teams to align with fundraising, partnerships and programs.

Skills

Social media strategy

Content creation

Copywriting

Analytics

Project management

Communication

Cross-functional collaboration

Trend analysis

Education

Bachelor's degree in Marketing, Communications, or related field

Tools

Social media management platforms

Job description

Girls Who Code is seeking a Social Media Manager to lead strategy and execution across platforms from NYC, with 2 days in-office weekly. You will shape thought leadership, manage the CEO’s presence, and drive engagement while coordinating with Marketing, Development, and Executive teams.

The ideal candidate brings strong storytelling, copywriting, and analytics skills, plus a passion for equity in technology for girls and women. Hybrid opportunities may be considered locally.