Social Media Intern: Trend-Driven Content Creator

Pavement Coffeehouse; Boston (MA); On-site; USD 18,000 - 25,000; Part time

Job summary

Pavement Coffeehouse is seeking a Social Media Intern who lives on social media, has a great eye for content, and can move quickly from an idea to a finished post. This hands-on role visits Boston and Cambridge cafés to capture fresh content and craft posts for Instagram, Facebook, and TikTok.

You’ll work closely with the Marketing Manager and Social Media Coordinator, helping keep Pavement’s brand voice vibrant while staying on top of trends and audience engagement.

Qualifications

• Strong understanding of Instagram and TikTok performance.
• Proficient video editing and photography; fast turnaround.
• Able to shoot content in cafés and travel between locations.

Responsibilities

• Visit Pavement cafés across Boston, Cambridge and Medford to capture photo and video content for Instagram (Reels, stories, posts) and TikTok (video).
• Create and edit approximately 5 pieces of short-form video content per week, including Reels and TikToks, as well as Stories and static posts, with a strong eye for visual quality.
• Stay on top of trending sounds, formats, hashtags, creators, and social media trends, and proactively pitch ideas and quick-turnaround opportunities.
• Write engaging, brand-appropriate captions and social copy.
• Plan and schedule content using HeyOrca and help maintain the social media calendar.
• Research relevant Boston/Cambridge influencers and creators and help identify partnership opportunities.
• Ensure all content aligns with Pavement’s brand voice and visual identity.

Skills

Instagram content

TikTok content

Video editing

Copywriting

Brand voice

Content planning

Communication

Storytelling

Independence

Tools

CapCut

Canva

Photoshop

Job description

Pavement Coffeehouse is seeking a Social Media Intern who lives on social media, has a great eye for content, and can move quickly from an idea to a finished post. This hands-on role visits Boston and Cambridge cafés to capture fresh content and craft posts for Instagram, Facebook, and TikTok.

You’ll work closely with the Marketing Manager and Social Media Coordinator, helping keep Pavement’s brand voice vibrant while staying on top of trends and audience engagement.