Social Media Intern: Create & Engage with Fans

Penske Entertainment (IMS, INDYCAR, IMS Productions)

Indianapolis (IN)

On-site

USD 17,000 - 25,000

Part time

5 days ago

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Job summary

Penske Entertainment’s INDYCAR social media team in Indianapolis is seeking a Social Media Intern for the 2027 season. You’ll support daily management of @INDYCAR and @INDYNXT channels under the Social Media Manager, creating content and engaging fans in a fast-paced digital landscape.

This internship runs March through September, requires 15–30 hours per week with some travel to races and events, and offers hands-on experience across content, analytics, and partnerships within four motorsports

Qualifications

Experience in social, digital, marketing or content roles.
Understanding of major social platforms (Facebook, X, Instagram, YouTube, TikTok).
Experience in Adobe Creative Suite is preferred.

Responsibilities

Assist Social Media leads in day-to-day social publishing, content tracking, and implementation of overarching social strategy
Continually identify trends and opportunities for community engagement across all social platforms through conversation monitoring
Create social content, including photography, graphics, and short‑form video and writing social copy for assigned posts
Stay current on latest industry trends and best practices, including emerging platforms
Able to travel to INDYCAR races, meetings and events as defined by Director, Digital Marketing and other departments
Enthusiasm for and commitment to the company and the Vision, Mission and Values