Social Media & Email Marketing Specialist - Hybrid

Evergreen Goodwill; Seattle (WA); Hybrid; USD 64,000 - 76,000; Full time

Job summary

Evergreen Goodwill is seeking a Social Media and Email Marketing Specialist to lead content across social channels and the enterprise email program. You’ll shape the editorial calendar, produce on-brand posts, videos and graphics, and collaborate with internal teams to drive engagement.

With a focus on data-driven optimization, you will track metrics, test strategies, and refine messaging while ensuring accessibility and CAN-SPAM compliance.

Qualifications

• Bachelor’s degree in marketing, communications, or related field.
• 2–4 years of experience in social media or digital marketing.
• Experience creating and editing social media posts, graphics, and video content.
• Experience using data/analytics to track performance and optimize campaigns.
• Ability to collaborate with teams to align messaging.
• Community partnership or external relationships preferred.

Responsibilities

• Develop and implement social media and email content strategies.
• Own the editorial calendar and coordinate with teams.
• Create engaging posts, video, stories, and graphics.
• Lead content capture including photography and video editing.
• Manage list health, segmentation, and A/B testing.
• Ensure accessibility and CAN-SPAM compliance.
• Track performance and report on engagement, reach, and conversions.

Skills

Content strategy

Social media management

Email marketing

Analytics reporting

Brand voice

Video content creation

Education

Bachelor's degree in marketing

2–4 years digital marketing

Content creation experience

Tools

Sprout Social

Constant Contact

Google Analytics

Adobe Creative Suite

Canva

Microsoft Office

Job description

Evergreen Goodwill is seeking a Social Media and Email Marketing Specialist to lead content across social channels and the enterprise email program. You’ll shape the editorial calendar, produce on-brand posts, videos and graphics, and collaborate with internal teams to drive engagement.

With a focus on data-driven optimization, you will track metrics, test strategies, and refine messaging while ensuring accessibility and CAN-SPAM compliance.