Digital Media Lead - Social & Email Campaigns (Hybrid)

Weekday; Palo Alto (CA); Híbrido; USD 70.000 - 110.000; Jornada completa

Descripción de la vacante

Weekday is seeking a digital communications specialist to manage social media and email outreach for a merged organization. You will coordinate content across Facebook, LinkedIn, Twitter, Instagram, and YouTube, crafting engaging copy for researchers, students, industry partners, and the public.

You’ll design campaigns, test subject lines, create templates with Canva/Adobe Creative Suite, and collaborate with freelancers to deliver timely, on-brand communications for events and programs.

Formación

• Experience with email marketing platforms such as Mailchimp/Emma/Constant Contact.
• Skilled in social media publishing and monitoring tools.
• Experience in higher education, research, or tech sectors preferred.

Responsabilidades

• Oversee daily social media content on Facebook, LinkedIn, Twitter, and Instagram.
• Design and run campaigns for events and programs.
• Collaborate with freelance social media specialists on projects.
• Upload event videos to YouTube.
• Create and send 1–4 weekly email newsletters using Emma.
• Craft copy for researchers, students, industry partners, and the public.
• Refresh brand-aligned email templates and branding after merger.
• Produce multimedia content with Canva or Adobe Creative Suite.

Conocimientos

Digital media

Social media

Educación

Bachelor’s degree

Herramientas

Mailchimp

Constant Contact

Emma

Brandwatch

Khoros

Sprout Social

Canva

Adobe Creative Suite

Descripción del empleo

Weekday is seeking a digital communications specialist to manage social media and email outreach for a merged organization. You will coordinate content across Facebook, LinkedIn, Twitter, Instagram, and YouTube, crafting engaging copy for researchers, students, industry partners, and the public.

You’ll design campaigns, test subject lines, create templates with Canva/Adobe Creative Suite, and collaborate with freelancers to deliver timely, on-brand communications for events and programs.