Social Media & Content Marketing Specialist

Trinity Health; Newtown Square (Delaware County); On-site; USD 55,000 - 75,000; Full time

Benefits offered by this job

Medical benefits

Dental benefits

Vision benefits

PTO and holidays

Education assistance

Free onsite parking

Job summary

Trinity Health is seeking a Digital Marketing Specialist to support social media strategy and execution for THMA across Maryland, Delaware, and Pennsylvania. You will collaborate with cross-functional teams to deliver consumer-focused content that aligns with system-wide priorities.

The role involves data analysis, tracking results, and making recommendations to improve social media performance, with opportunities to influence campaigns and audiences across multiple hospitals.

Qualifications

• Bachelor’s degree required.
• 3+ years of relevant experience.
• Experience supporting enterprise social media channels.

Responsibilities

• Support the execution of THMA’s social media strategy for hospitals in MD, DE, and PA.
• Execute enterprise social media strategy and manage content calendars.
• Ensure adherence to social media standards and internal resources.
• Optimize content to align with audience interests and needs.
• Monitor sentiment and online conversations to identify issues.

Skills

Social media management

Content creation

Analytics

Video editing

Graphic design

Education

Bachelor's degree

Tools

Video editing software

Graphic design software

Job description

Trinity Health is seeking a Digital Marketing Specialist to support social media strategy and execution for THMA across Maryland, Delaware, and Pennsylvania. You will collaborate with cross-functional teams to deliver consumer-focused content that aligns with system-wide priorities.

The role involves data analysis, tracking results, and making recommendations to improve social media performance, with opportunities to influence campaigns and audiences across multiple hospitals.