Social Media Content Creator (US based only)

The Singing Machine Company; United States; Remote; USD 60,000 - 80,000; Full time

Job description

Social Media Content Creator (US based only)

Location: Remote (US based only)

Compensation: Paid PER video (minimum expectation of 2-3 videos per week) ($50/pv)

Duration: position with potential for future employment based on performance


About Us: Creating joy through music is our driving force. We believe in the power of a song. And that force is what has kept us going for over four decades. Based in the U.S., Singing Machine is the worldwide leader in consumer karaoke products. The first to provide karaoke systems for home entertainment in the United States, we offer the industry's widest line of karaoke products, allowing consumers to find the best machine for them! Singing Machine is the most recognized brand in karaoke and our products incorporate the latest technology for singing practice, music listening, entertainment and social sharing.


Role Overview: We are seeking a dynamic and creative Content Creator to craft engaging video content that highlights our karaoke products in a relatable way with authenticity and rawness. Your main focus will be on creating content that resonates with Gen Z on TikTok and that caters to the needs and audiences of the platform while steering clear of traditional, overly polished approaches.


Responsibilities:

1. Content Creation: Develop and film 10 TikTok videos per month that feature our karaoke products in entertaining, relatable scenarios. Shoot content primarily using an iPhone.
2. Innovative Ideas: Generate creative content concepts that position karaoke as a fun activity for friends and social gatherings, appealing to a broader audience beyond families.
3. Authentic Filming: Utilize raw and spontaneous filming styles, such as street interviews and candid moments, to engage with the TikTok community.
4. Trend Awareness: Stay current on TikTok trends and seamlessly incorporate them into your content strategy to maximize engagement and reach.

Requirements:

1. Experience (preferred not required): 1-2 years of proven experience creating engaging video content specifically for TikTok or similar platforms.
2. Authenticity: Ability to showcase products in a natural and authentic manner, avoiding overly salesy or polished content.
3. Creativity: Strong storytelling skills with a knack for connecting with diverse audiences.

When applying, upload an updated resume and portfolio showcasing any previous work (best-performing on pertinent platforms). Be sure to include relevant social media handles and links to videos in your application to show us your best work.

We look forward to seeing your creativity in action!