Social Media Content Creator

Cala Sourcing Solutions LLC; Austin (TX); On-site; USD 45,000 - 75,000; Full time

Job summary

Cala Sourcing Solutions LLC is seeking a Social Media Content Creator in Austin to craft engaging short-form videos and graphics for major platforms. You will translate articles and market insights into digestible content, develop platform-specific strategies, and stay ahead of trending culture to boost reach.

You will write compelling hooks and captions, edit content for multiple platforms, and collaborate with teams on creative campaigns.

Qualifications

• Proven experience creating social-first content for brands or media organizations.
• Strong video editing and graphic design skills.
• Proficiency with tools such as Adobe Premiere, After Effects, Illustrator, Canva, CapCut, Figma, or similar.
• Experience using social media analytics platforms including Meta Business Suite, Sprinklr, or related tools.
• Deep understanding of platform-specific audience behavior and content performance.

Responsibilities

• Create engaging short-form videos and social graphics for platforms including TikTok, Instagram, Facebook, X, and Threads.
• Transform long-form articles, housing trends, and market insights into digestible social content.
• Develop platform-specific content strategies optimized for engagement and reach.
• Stay current on trending sounds, memes, creator trends, and internet culture.
• Write compelling hooks, captions, and on-screen copy designed to drive engagement.
• Edit and tailor video and graphic content for multiple social platforms.
• Collaborate with internal teams to brainstorm and execute creative social campaigns.
• Monitor content performance using analytics and optimize based on engagement insights.

Skills

Social media storytelling

Video editing

Graphic design

Copywriting

Trend spotting

Tools

Adobe Premiere

After Effects

Illustrator

Canva

CapCut

Figma

Meta Business Suite

Sprinklr

Job description

We are partnering with a fast-paced digital media and real estate technology organization seeking a creative and trend-savvy Social Media Content Creator to support brand growth and engagement across major social platforms. This is an exciting opportunity for someone who lives and breathes social media trends, enjoys storytelling through short-form content, and can turn data and news into highly engaging social posts.

Key Responsibilities

Create engaging short-form videos and social graphics for platforms including TikTok, Instagram, Facebook, X, and Threads

Transform long-form articles, housing trends, and market insights into digestible social content

Develop platform-specific content strategies optimized for engagement and reach

Stay current on trending sounds, memes, creator trends, and internet culture

Write compelling hooks, captions, and on-screen copy designed to drive engagement

Edit and tailor video and graphic content for multiple social platforms

Collaborate with internal teams to brainstorm and execute creative social campaigns

Monitor content performance using analytics and optimize based on engagement insights

Qualifications

Proven experience creating social-first content for brands or media organizations

Strong video editing and graphic design skills

Proficiency with tools such as Adobe Premiere, After Effects, Illustrator, Canva, CapCut, Figma, or similar

Experience using social media analytics platforms including Meta Business Suite, Sprinklr, or related tools

Deep understanding of platform-specific audience behavior and content performance

Comfortable appearing on camera and creating video content

Excellent copywriting and storytelling skills tailored for social audiences

Strong awareness of current social media trends and digital culture

Preferred

Experience creating content related to lifestyle, media, real estate, or consumer brands

Ability to work independently in a fast-moving, collaborative environment

Strong creative instincts with a data-driven mindset