Social Media Community Manager

udemy; United States; On-site; USD 113,000 - 143,000; Full time

Benefits offered by this job

Health benefits

RSU equity program

Global perks

Job summary

Coursera + Udemy is seeking an experienced Social Media Manager to lead proactive community engagement across major platforms, translating learner insights into content opportunities and strategic initiatives.

You will collaborate across Social, Brand, Content, Learner Support, PR/Comms, and external agencies to ensure a timely, learner-centered voice that aligns with brand values.

Qualifications

• 5+ years of experience in community management across major social platforms such as LinkedIn, Instagram, TikTok, YouTube, Facebook, Threads, Reddit, or X.
• Experience using social media management, social listening, or reporting tools to monitor engagement, sentiment, and audience trends, and to source customer stories for marketing purposes.
• Experience building proactive community engagement programs that go beyond inbound response management.
• Experience navigating sensitive customer or community issues with sound judgment, empathy, and clear escalation practices.

Responsibilities

• Develop and execute proactive community engagement strategies across Coursera's organic social channels, including LinkedIn, Instagram, Threads, TikTok, YouTube, Facebook, X, and emerging community surfaces like Reddit to grow brand visibility and deepen learner connection
• Manage Coursera's community voice across social platforms by responding to high-priority learner comments, mentions, repost opportunities, and engagement moments, while coordinating with agency support for general comment response
• Identify community trends, learner needs, sentiment shifts, and emerging platform behaviors, then translate findings into actionable recommendations for social content, campaigns, and audience engagement strategy
• Build and maintain a learner story pipeline by identifying learners with compelling outcomes or experiences, conducting thoughtful outreach, and coordinating follow-up with relevant internal partners
• Partner with Learner Support, Social, Brand, Content, PR/Comms, Legal, and agency teams to elevate sensitive issues, align on messaging, and ensure community interactions reflect Coursera's brand and values
• Track and report on community engagement, proactive outreach, learner story sourcing, sentiment, and recurring themes to measure impact and inform ongoing strategy

Skills

Social media management

Social listening

Community outreach

Strategic communication

Job description

About Coursera + Udemy

Coursera and Udemy are now one company, bringing together two mission-driven brands to create the world’s most powerful platform for turning learning into progress. Together, we help more than 300 million learners and 12,000+ enterprise customers build the skills they need for a world being reshaped by AI. Read more about the combined company by visiting our blog.

Why join us now?

AI is transforming how people learn, work, and grow, and the need for new skills has never been greater. Coursera brings trusted content and credentials from leading university and industry partners, while Udemy brings a dynamic skills marketplace and global network of real-world experts. By combining these strengths, we can connect more people and organizations to the skills they need, when they need them.

Shape what comes next

By joining our team, you’ll have the opportunity to reshape how the world learns and applies skills—and help millions of people participate in the new economy. Bring your ideas, expertise, and perspective to meaningful work that can make a difference at global scale.

About this role

You’ll help build and engage Coursera's global learner community across organic social channels, sitting at the intersection of social strategy, audience engagement, learner advocacy, and brand storytelling. Rather than managing reactions alone, you'll develop proactive engagement approaches that increase Coursera's visibility, strengthen learner relationships, and surface insights that inform social content and broader marketing strategy. You'll partner closely with Social, Brand, Content, Learner Support, PR/Comms, and external agency partners to ensure Coursera shows up with a timely, thoughtful, and learner-centered voice. You'll also identify learners with compelling stories, build a pipeline for follow-up, and help translate community conversations into content opportunities, testimonials, and strategic insights.

About your skills

Social Media Management

Core skill for managing community voice, engagement, and interactions across Coursera's organic social platforms daily.

Social Listening

Critical for identifying community trends, learner sentiment shifts, and emerging platform behaviors to inform strategy.

Community Outreach

Vital for building learner story pipeline, identifying compelling outcomes, and conducting thoughtful learner outreach.

What you'll be doing

• Develop and execute proactive community engagement strategies across Coursera's organic social channels, including LinkedIn, Instagram, Threads, TikTok, YouTube, Facebook, X, and emerging community surfaces like Reddit to grow brand visibility and deepen learner connection
• Manage Coursera's community voice across social platforms by responding to high-priority learner comments, mentions, repost opportunities, and engagement moments, while coordinating with agency support for general comment response
• Identify community trends, learner needs, sentiment shifts, and emerging platform behaviors, then translate findings into actionable recommendations for social content, campaigns, and audience engagement strategy
• Build and maintain a learner story pipeline by identifying learners with compelling outcomes or experiences, conducting thoughtful outreach, and coordinating follow-up with relevant internal partners
• Partner with Learner Support, Social, Brand, Content, PR/Comms, Legal, and agency teams to elevate sensitive issues, align on messaging, and ensure community interactions reflect Coursera's brand and values
• Track and report on community engagement, proactive outreach, learner story sourcing, sentiment, and recurring themes to measure impact and inform ongoing strategy

Qualifications

• 5+ years of experience in community management across major social platforms such as LinkedIn, Instagram, TikTok, YouTube, Facebook, Threads, Reddit, or X
• Experience using social media management, social listening, or reporting tools to monitor engagement, sentiment, and audience trends, and to source customer stories for marketing purposes
• Experience building proactive community engagement programs that go beyond inbound response management
• Experience navigating sensitive customer or community issues with sound judgment, empathy, and clear escalation practices

Compensation

US Zone 3: $121,550 - $143,000

US Zone 4: $113,050- $133,000

At Coursera + Udemy, we offer competitive, zone-based pay aligned to your location, experience, and role level across four U.S. pay zones. Our total rewards package goes beyond salary, with comprehensive health and wellness benefits, bonus and RSU equity programs, and global perks designed to help you grow and thrive wherever you are.

• comprehensive health and wellness benefits
• bonus and RSU equity programs
• global perks

US Pay Zones

• US-Z1: Bay Area
• US-Z2: NYC and Seattle Metro
• US-Z3: CA, WA, NY, NJ, CO, CT, DC, GA, IL, MA, MD, OR, RI, TX, VA
• US-Z4: AK, AZ, DE, FL, HI, ID, IN, IA, KS, KY, MI, MN, MO, MT, NC, NV, NH, OH, OK, PA, SC, TN, UT, VT, WI

Posting Date:September 23, 2026

Application Window:
We anticipate the application window will be open until 10/9/2026. Based on business needs, this opportunity may remain posted beyond or closed before the anticipated application window.

Coursera is an Equal Opportunity Employer committed to building a welcoming and inclusive workplace.

We consider all qualified applicants without regard to legally protected characteristics and provide reasonable accommodations upon request at [e-mail].

For more information about how Coursera collects and uses your personal information, please see our Coursera + Udemy Global Applicant Privacy Notice.