Social Media and Content Strategist

MONSE; New York (NY); Hybrid; USD 50,000 - 70,000; Full time

Job summary

MONSE is looking for a Social Media Specialist to enhance its digital presence from its New York office. This hands-on position requires managing the full content lifecycle—from capturing and editing assets to analyzing performance metrics. The ideal candidate should have 2-4 years in social media or content, a strong portfolio in photo and video, and proficiency with editing tools like CapCut and Adobe Premiere. The role offers the flexibility of in-office collaboration 2-3 days a week.

Qualifications

• 2-4 years of experience in social media or content creation, preferably in luxury or lifestyle.
• Strong portfolio showcasing skills in photography and videography.
• Advanced editing skills in CapCut and Adobe Premiere; After Effects knowledge is a plus.
• Deep understanding of Instagram formats and performance metrics.

Responsibilities

• Manage and build the monthly content calendar aligned to launches and events.
• Capture and edit content across runway, events, and collection launches.
• Track weekly performance metrics and translate insights into actionable steps.

Skills

Social media management

Photography

Videography

Content editing

Brand alignment

Project management

Organizational skills

Performance analysis

Tools

CapCut

Adobe Premiere

After Effects

Job description

• The Social Media Specialist executes and elevates MONSE’s digital presence across platforms.
• This role is highly hands-on, focused on capturing, shaping, and delivering content that reflects the brand’s world.
• This person will own the full lifecycle of content: capture, edit, publish, and analyze, moving quickly while maintaining a strong point of view.

Key Responsibilities

Content & Calendar

• Build and manage the monthly content calendar aligned to launches, editorial moments, and events
• Maintain a consistent flow of content across campaigns, BTS, and day-to-day moments
• Partner with PR and marketing to support press, VIP, and key brand initiatives
• Execute against creative direction from Laura and Fernando across all content

Content Capture (Photo & Video)

• Capture content across runway, events, VIP, atelier, and collection launches
• Lead weekly capture sessions to ensure a steady pipeline of assets
• Identify and document high-value moments in real time
• Shoot across DSLR and iPhone, balancing high-production and lo-fi formats
• Ensure consistency in visual tone and brand identity
• Edit video for Reels, BTS, runway, and product storytelling
• Execute photo editing and retouching to a luxury standard
• Format content for all platforms
• Deliver assets on tight timelines (24-48 hours post-event)

Reporting & Operations

• Track weekly performance (reach, engagement, saves, traffic)
• Translate insights into clear, actionable next steps
• Maintain a structured asset library
• Manage timelines, deadlines, and content gaps proactively
• Maintain high responsiveness across teams

Qualifications

• 2-4 years in social media or content (luxury or lifestyle preferred)
• Strong portfolio across photography and videography
• Advanced editing skills (CapCut, Adobe Premiere; After Effects a plus)
• Deep understanding of Instagram formats and performance
• Strong visual taste aligned with MONSE
• Highly organized; able to manage multiple timelines
• Available for in-office collaboration (2-3 days/week) + flexible/asynchronous work