Social Media Manager

SAME; Santa Monica (CA); On-site; USD 65,000 - 85,000; Full time

Job summary

SAME is looking for a creative Social Media Manager to lead their social media presence from Santa Monica, California. This full-time, in-person role involves overseeing content planning, social strategy, and community engagement across various platforms, including Instagram and TikTok.

The ideal candidate will have 2–5+ years of experience in fashion or luxury branding and will be proficient in content creation. A deep understanding of luxury storytelling and excellent writing skills are crucial for success.

Qualifications

• 2–5+ years of experience managing social media for a fashion or luxury brand.
• Strong understanding of social strategy and content creation.
• Excellent visual taste and understanding of luxury branding.

Responsibilities

• Lead day-to-day management of SAME’s social media platforms.
• Develop and maintain social content calendars.
• Create and curate compelling social content.

Skills

Social media management

Content creation

Luxury fashion knowledge

Community engagement

Writing skills

Tools

Adobe Creative Suite

Canva

CapCut

Job description

SAME is seeking a highly creative, fashion-focused, and forward-facing Social Media Manager to lead the brand’s social presence and digital storytelling across all platforms. This role is ideal for someone with a deep understanding of luxury fashion, content creation, and social culture who can translate the world of SAME into compelling, elevated, and engaging daily content.

The Social Media Manager will oversee content planning, social strategy, platform growth, community engagement, influencer coordination, and day‑to‑day execution across all social channels while working closely with leadership, creative, marketing, and PR teams.

SOCIAL MEDIA MANAGER

SAME Los Angeles

Full-Time · In-Person · Santa Monica, CA

Monday–Friday · 9:00 AM–5:00 PM

Key Responsibilities

• Lead day‑to‑day management of SAME’s social media platforms, including Instagram, TikTok, Pinterest, and emerging channels.
• Develop and maintain social content calendars aligned with launches, campaigns, retail activations, and seasonal moments.
• Create, curate, capture, and oversee compelling social content that reflects the SAME brand aesthetic and voice.
• Attend photoshoots, fittings, store activations, events, and launches to capture real‑time content and behind‑the‑scenes storytelling.
• Write elevated, on‑brand captions and social copy across all platforms.
• Collaborate closely with creative and marketing teams on campaign rollouts and launch storytelling.
• Monitor community engagement, customer interactions, and direct messages in a timely and brand‑appropriate manner.
• Track social analytics, engagement metrics, and platform performance to optimize content strategy and growth.
• Stay informed on emerging trends, creators, and platform updates while maintaining the luxury positioning of the brand.
• Assist in coordinating influencer partnerships, creator collaborations, gifting initiatives, and social campaigns alongside PR and marketing teams.
• Support content creation needs for paid social advertising initiatives.

Qualifications

• 2–5+ years of experience managing social media for a fashion, luxury, beauty, or lifestyle brand.
• Strong understanding of social strategy, content creation, and platform trends.
• Excellent visual taste and understanding of luxury fashion branding.
• Experience shooting and editing content for social platforms.
• Strong writing and communication skills.
• Highly organized with the ability to manage multiple timelines simultaneously.
• Comfortable working in fast‑paced environments and during live events or shoots.
• Proficiency in Adobe Creative Suite, Canva, CapCut, or similar editing tools preferred.
• Passion for fashion, luxury, culture, and digital storytelling.

Details

• Full‑time, in‑person role based in Santa Monica, California.
• Monday through Friday, 9:00 AM–5:00 PM.
• This role is ideal for someone who lives and breathes fashion, understands luxury storytelling, and is excited to help shape the digital voice and presence of SAME.