Creative Lead, SPECS, Social

Snap; Los Angeles (CA); On-site; USD 120,000 - 180,000; Full time

Job summary

Snap Inc is seeking a hands-on social creative producer with luxury experience to extend SPECS storytelling across video, photography, and formats. You will translate luxury brand codes into tech storytelling, lead cross-functional projects, and direct shoots on set while guiding talent and production teams.

Reporting to the Creative Director of Social, you will develop treatments, align stakeholders, manage budgets and schedules, and partner with agencies and external partners to deliver

Qualifications

• Bachelor's degree or equivalent practical experience in design, marketing, communications, filmmaking, or related field.
• 8+ years of relevant experience across creative direction, content production, social, or luxury brand marketing.
• Experience directing social-first content across video, photography, and digital formats.

Responsibilities

• Concept, develop, and direct distinctive social-first storytelling across video, photography, design, editorial, and emerging formats.
• Provide art direction for social creative with strong taste across visual identity and storytelling.
• Lead cross-functional projects from planning through execution, managing timelines, stakeholders, and resources to deliver high-quality social content on schedule.
• Direct shoots on set and guide photographers, directors, stylists, designers, creators, talent, and production teams.
• Develop treatments and briefs, align stakeholders, guide production, and protect creative intent from concept to delivery.
• Lead production logistics: schedules, budgets, vendors, crew, locations, permits, talent, and post-production.
• Collaborate with creators, agencies, and external partners; create or edit content when needed.
• Translate luxury branding into tech storytelling balancing aspiration, design, and product.

Skills

Creative direction

Social content production

Art direction

On-set direction

Production leadership

Budget & schedule management

Education

Bachelor's degree in design, marketing, communications, filmmaking, or equivalent practical experience

Tools

Adobe Creative Suite

Job description

Snap Inc is a technology company. We believe the camera presents the greatest opportunity to improve the way people live and communicate. Snap contributes to human progress by empowering people to express themselves, live in the moment, learn about the world, and have fun together.

The Company operates Snapchat , a visual messaging app that enhances your relationships with friends, family, and the world, and Specs Inc. , a wholly-owned subsidiary dedicated to making computing more human, in addition to Bitmoji , Saturn, and other digital services.

As a member of the Creative & Marketing team, you'll help shape how SPECS shows up across luxury, fashion, design, and culture through distinctive, social-first creative work.

We're looking for a hands-on social creative producer with deep luxury experience and a strong understanding of how to translate ideas into compelling content. You have a sophisticated visual eye, understand the creative codes and cultural nuances of luxury, and know how to develop elevated storytelling across video, designed assets, photography, and other social-native formats.

You’ve ideally spent meaningful time within a true luxury house or luxury-adjacent brand or publication, where you had meaningful ownership over the development and execution of creative content for social channels. You can articulate not only what great work looks like, but how you developed the concept, shaped the creative direction, aligned stakeholders, and brought the work to life-from early thinking through production, launch, and iteration.

You’ll report directly to the Creative Director of Social.

What You’ll Do:

• Concept, develop, and direct distinctive social-first storytelling across video, photography, design, editorial, and emerging formats.
• Provide art direction for social creative, bringing strong taste across visual identity, content, and storytelling.
• Lead cross-functional projects from planning through execution, managing timelines, stakeholders, and resources to deliver high-quality social content on schedule
• Direct shoots on set and guide photographers, directors, stylists, designers, creators, talent, and production teams.
• Take ideas from concept through delivery by developing treatments and briefs, building alignment, guiding production, and protecting the creative intent.
• Lead production logistics, including schedules, budgets, vendors, crew, locations, permits, talent, and post-production.
• Partner with creators, agencies, and external partners, while creating or editing content directly when needed.
• Translate luxury brand-building into technology and hardware storytelling that balances aspiration, innovation, design, and product.
• Bring knowledge of luxury, fashion, design, culture, creators, and emerging formats to create work for SPECS that feels credible, elevated, and unexpected.

Knowledge, Skills & Abilities:

• Deep experience supporting creative direction and social content production, ideally within or alongside a true luxury brand.
• Sophisticated creative eye and strong taste across brand, design, art direction, photography, video, and storytelling.
• Ability to develop social-first concepts, treatments, and briefs, then direct execution across formats.
• Proven on-set direction and collaboration skills across creative teams, talent, creators, and production partners.
• Strong production instincts, including shoot logistics, location scouting, vendor management, budgets, schedules, and post-production.
• Experience managing creative, production, and social agencies from briefing through delivery.
• Hands-on content creation skills across photography, video, design, editing, or social-native formats.
• Strong judgment, organization, and communication skills, with the ability to balance creative ambition, practical constraints, and cross-functional input.

Minimum Qualifications:

• Bachelor's degree in design, marketing, communications, filmmaking, or equivalent practical experience.
• 8+ years of relevant experience across creative direction, content production, social, brand, or marketing roles in the luxury space.
• 3+ years working within a true luxury brand or house, ideally in fashion, beauty, automotive, hospitality, or an adjacent premium category.
• Experience developing and directing social-first content across video, photography, design, and other digital formats.
• Experience directing shoots on set and managing production from pre-production through delivery.
• Portfolio or body of work demonstrating strong creative direction, social-first thinking, production leadership, and elevated brand storytelling.
• Experience managing creative, production, and/or social agencies and external partners.
• Hands-on content creation capabilities across photography, video, design, editing, or social-native formats.

Preferred Qualifications:

• Experience at or within a globally recognized luxury house, with brands such as Dior, Chanel, Jacquemus, or comparable luxury brands and publications like Vogue, Vanity Fair,