Social Lead

fomo Labs; New York (NY); On-site; USD 110,000 - 150,000; Full time

Benefits offered by this job

Health insurance

401(k) with match

Flexible time off

Equity

Annual offsites

Job summary

fomo in New York is seeking a Social Lead to own our presence across X, TikTok, YouTube, Instagram, and LinkedIn from SoHo, NYC. You will source and create content that lives on our own socials and learn the nuances of each platform to convert with fomo-native content.

The role requires deep data analysis, brand consistency, and leadership of brand campaigns including product announcements and growth events. Crypto-native experience is a plus.

Qualifications

• Experience scaling accounts on social platforms (personal accounts ok).
• Ability to deeply analyze data and optimize for views and conversions.
• Own end-to-end content process: sourcing, posting, monitoring, and performance.

Responsibilities

• Run fomo socials on X, TikTok, YouTube, Instagram, LinkedIn.
• Create and source content across platforms.
• Adapt algorithms to maximize reach and engagement with fomo native content.
• Maintain consistent brand voice, aesthetics, and messaging across accounts.
• Lead brand and creative campaigns including product announcements and growth events.

Skills

Social media growth

Data analysis

Content strategy

Brand voice

Job description

About fomo

• fomo is a trading app for the rest of us. With fomo you can sign up in seconds and have instant access to any asset on-chain without the need for external wallets, bridges or prior knowledge. fomo has social features that are actually useful - follow top traders (with full access to their portfolio and trades) and find tokens early. fomo does all of this while providing the best-in-class execution and data for experienced traders.

• In just over a year, fomo has onboarded over 2.5 million plus users who have collectively done over $14 billion dollars in trading volume.

• fomo has made ~$68M of revenue since launching in May 2025, and has raised a total of ~$100M in addition from T1 investors. Investors include Benchmark, Index Ventures, and Union Square Ventures.

• https://fomo.family/

• https://x.com/fomo

About the team

• You’ll be joining a team of 6 on the GTM side. The company and role is based in-person in SoHo, NYC.

• Everyone on the team is crypto-native with experience from companies like dYdX, Uniswap, OpenSea, Magic Eden, and Zora. We have high standards for ourselves and the people we work with.

About the role

You will own one primary functions in your role as Social Lead:

• Running fomo socials on X, TikTok, Youtube, Instagram, LinkedIn

  • Sourcing and creating content that will live on our own socials across various platforms

  • Learning and re-learning the algorithms of each social media platform to convert on fomo native content

  • Maintaining brand consistency in voice, style, aesthetics across our social accounts

  • Owning brand and creative campaigns, including product announcements, growth events, etc

Minimum qualifications

• Has experience scaling accounts on various social media platforms (can be personal. Bonus if corporate account)

• Able to deeply analyze data and optimize for views + conversion

• Can own process end to end from sourcing, posting, and monitoring all content and performance

Nice to Haves

• Personal crypto trading experience is a plus - everyone on our team trades, and it is what lets our product stand out amongst the competition.

Compensation and Benefits

• Competitive cash compensation and equity

• Comprehensive health insurance including medical, dental, and vision for you and your dependents; including tax savings benefits such as HSAs and FSAs

• 401(k) with match

• Group term life insurance

• Flexible time off

• Annual company offsites

Equal opportunity

fomo is an equal opportunity employer. We consider qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, disability, veteran status, or any other characteristic protected by applicable law. If you need a reasonable accommodation during the hiring process, please let us know.