Social Insights Strategist

Oliver Agency; New York (NY); On-site; USD 102,000 - 114,000; Full time

Job summary

OLIVER, part of the Brandtech Group, seeks a Social Data & Insights Manager in New York to own the social listening function across platforms and deliver clear, actionable performance narratives.

You will build listening queries, analyse metrics (organic and paid), and present insights to creative, strategy and account teams. This role sits at the intersection of data, strategy and creativity, requiring both analytics and storytelling skills.

Qualifications

• Proficiency with social listening and analytics platforms.
• Ability to translate data into actionable insights for creative/strategy teams.
• Experience building data-driven narratives for senior stakeholders.

Responsibilities

• Build and maintain social listening queries across platforms (Talkwalker, Brandwatch, Sprout Social, Sprinklr).
• Analyze organic and paid social metrics to assess content and campaign performance across Meta, TikTok, LinkedIn, X, YouTube.
• Craft insight-led narratives that inform creative decisions and strategic recommendations.
• Develop weighted social metric frameworks using Excel and AI tools to surface meaningful signals.
• Synthesize data across platforms into structured reports for internal teams and clients.

Skills

Social listening

Data storytelling

Excel data models

AI tooling familiarity

Client-facing presentations

Tools

Talkwalker

Brandwatch

Sprout Social

Sprinklr

Job description

OLIVER, part of the Brandtech Group, seeks a Social Data & Insights Manager in New York to own the social listening function across platforms and deliver clear, actionable performance narratives.

You will build listening queries, analyse metrics (organic and paid), and present insights to creative, strategy and account teams. This role sits at the intersection of data, strategy and creativity, requiring both analytics and storytelling skills.