Social-First Art Director for Multi-Platform Campaigns

Content Creators; New York, Northern (NY, KY); Hybrid; USD 90,000 - 110,000; Full time

Benefits offered by this job

Health care

401(k) plan

Paid holidays

Unlimited PTO

Commuter benefits

Family leave

Job summary

M Booth is seeking a social-native Mid-Level Art Director with a refined eye for design to lead visual campaigns across major social channels. You will drive visual strategy for client campaigns, collaborating with a team of art directors and designers to craft engaging assets for TikTok, Facebook, LinkedIn, X, and YouTube Shorts.

The role emphasizes brand translation to social formats, strong typography, motion graphics, accessibility compliance, and agile collaboration within a hybrid NYC

Qualifications

• 4+ years of creative agency or in-house brand experience with a strong portfolio across Facebook, LinkedIn, X, YouTube, and TikTok.
• Advanced proficiency in the Adobe Creative Suite (Photoshop, Illustrator, Premiere, After Effects), Figma and platform-native best practices.
• Strong understanding of social media behaviors, formats, and algorithms for each platform.
• Thrives in an integrated team environment, partnering with designers, animators, video producers, writers, and managers.

Responsibilities

• Multi-Platform Design Excellence: craft platform-native assets for LinkedIn, Facebook, X, TikTok, YouTube Shorts.
• Elevate the brand aesthetic with modern layout, typography, color theory, and motion graphics.
• Adapt brand guidelines to social-first formats and develop custom assets.
• Storyboard, design, and direct short-form vertical video templates.
• Ensure visuals reflect brand guidelines and accessibility standards.
• Collaborate in agile fashion with daily syncs to deliver rapid-turn assets and engagement hooks.
• Mentor team members and guide creative processes across projects.
• Communicate clearly and provide constructive critiques.

Skills

Multi-Platform Design

Design & Motion Tools

Social Media Understanding

Collaboration

Conceptual Ideation

Mentoring

Tools

Adobe Photoshop

Adobe Illustrator

Adobe Premiere

After Effects

Figma

Job description

M Booth is seeking a social-native Mid-Level Art Director with a refined eye for design to lead visual campaigns across major social channels. You will drive visual strategy for client campaigns, collaborating with a team of art directors and designers to craft engaging assets for TikTok, Facebook, LinkedIn, X, and YouTube Shorts.

The role emphasizes brand translation to social formats, strong typography, motion graphics, accessibility compliance, and agile collaboration within a hybrid NYC